Texarkana, AR

Texarkana, AR: Marketing for Dental & Medical Practices

Public data on Texarkana, and what we would do first for a practice there because of it.

29,123residents (2025 estimate)
11NPI-registered dentists
$45,835median household income

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Residents

Texarkana at a glance

Furthest from the US: share of residents who speak Spanish at home (2.7% against 13.6%), then share with a bachelor's degree or higher (15.4% against 35.7%).

  • Residents, July 2025 estimate29,123Down 0.7% from the April 2020 base of 29,322
  • Median household income$45,835Well below both Arkansas ($60,773) and the US ($80,734)
  • Median age37.6Close to Arkansas (38.5), below the US (38.9)
  • Residents 65 and older17.1%Close to both Arkansas (17.6%) and the US (17.2%)
  • Bachelor's degree or higher (residents 25+)15.4%Well below both Arkansas (25.7%) and the US (35.7%)
  • Speak Spanish at home (residents 5+)2.7%Well below both Arkansas (6.1%) and the US (13.6%)

The share who speak Spanish at home is where Texarkana and Hot Springs (90 miles apart) differ most: 2.7% against 7.1%, then the share with a bachelor's degree or higher (15.4% against 26.1%).

Local context

Local healthcare landscape in Texarkana

The hospital on CHRISTUS Health's St. Michael page is in Texarkana, Texas, at 2600 St. Michael Dr., and its services include emergency and trauma care, cardiology, an intensive care unit and imaging. The same page lists a freestanding CHRISTUS Emergency Room at 1000 Pine St. in Texarkana, Texas. The city of Texarkana, Arkansas publishes a Historic District Commission list of properties by address, current as of 03/06/2026, sorted into the Beech Street, Original City, Quality Hill, Smith Burke, Orr School and Dickey House historic districts. The city's Consolidated Plan names the Sandflat, Carmichael, Iron Mountain and College Hill neighborhoods by census tract.

Providers

Who practices in Texarkana

People, not offices: each row counts NPI-registered providers whose practice address is in Texarkana, by primary specialty. Per resident, Texarkana is closest to the US rate among chiropractors (0.6 times the US rate) and lowest among plastic surgeons (none registered).

SpecialtyIn TexarkanaResidents per providerUSAgainst the US
Dentists111 per 2,6481 per 1,340Well below
Chiropractors51 per 5,8251 per 3,311Well below
Dermatologists0–1 per 17,857Well below
Physical therapists11 per 29,1231 per 1,181Well below
Optometrists0–1 per 5,291Well below
Podiatrists0–1 per 14,706Well below
Plastic surgeons0–1 per 58,824Well below
Employers

Private-sector health care employers in Miller County, 2024

2024 annual averages for the whole county. Offices of physicians are 20.0% of them, well below the US share of 32.6%.

  • Ambulatory health care establishments60Average employment 504
  • Offices of physicians12
  • Offices of dentists9
  • Offices of other health practitioners11
Our plan

What we'd prioritize for a Texarkana practice

Picked from the figures above by fixed rules.

  1. Room to stand out for dermatologists

    No NPI-registered dermatologists list a practice address in Texarkana (nationally there is one for every 17,857 residents). That leaves fewer local competitors for a dermatologist in search; see our marketing for dermatologists.

  2. Start local SEO early

    Across the seven provider groups on this page, Texarkana has 5.8 NPI-registered providers per 10,000 residents, against 22.3 for the US. The thinnest group is dermatologists, with none registered. With fewer competitors to outrank, local SEO comes first.

  3. Put insurance and payment options up front

    Median household income $45,835 (US $80,734). Plans accepted and financing belong on every page of the website.

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Sources

Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.