Pine Bluff, AR: Marketing for Dental & Medical Practices
Public data on Pine Bluff, and what we would do first for a practice there because of it.
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Pine Bluff at a glance
The two figures furthest from the US are the share of residents who speak Spanish at home (1.4% against 13.6%) and the median household income ($42,718 against $80,734).
- Residents, July 2025 estimate38,213Down 7.4% from the April 2020 base of 41,259
- Median household income$42,718Well below both Arkansas ($60,773) and the US ($80,734)
- Median age37.5Close to Arkansas (38.5), below the US (38.9)
- Residents 65 and older16.7%Below Arkansas (17.6%), close to the US (17.2%)
- Bachelor's degree or higher (residents 25+)20.2%Well below both Arkansas (25.7%) and the US (35.7%)
- Speak Spanish at home (residents 5+)1.4%Well below both Arkansas (6.1%) and the US (13.6%)
Beside Little Rock, 40 miles away, Pine Bluff differs most on the share who speak Spanish at home: 1.4% against 9.0%; next comes the share with a bachelor's degree or higher (20.2% against 44.6%).
Who practices in Pine Bluff
NPI-registered providers with a practice address in Pine Bluff, by primary specialty (people, not offices). Per resident, Pine Bluff is closest to the US rate among dermatologists (0.9 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Pine Bluff | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 17 | 1 per 2,248 | 1 per 1,340 | Well below |
| Chiropractors | 7 | 1 per 5,459 | 1 per 3,311 | Well below |
| Dermatologists | 2 | 1 per 19,106 | 1 per 17,857 | Below |
| Physical therapists | 15 | 1 per 2,548 | 1 per 1,181 | Well below |
| Optometrists | 5 | 1 per 7,643 | 1 per 5,291 | Well below |
| Podiatrists | 2 | 1 per 19,106 | 1 per 14,706 | Well below |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Local healthcare landscape in Pine Bluff
Jefferson Regional Medical Center lists its address as 1600 West 40th Ave in Pine Bluff, and its site lists a School of Nursing and the Jones-Dunklin Cancer Center. Its services menu includes emergency and trauma services, cancer care and heart and vascular care. Its home page also mentions a specialty hospital in White Hall, offering physical therapy rehabilitation and behavioral health services. The Pine Bluff Urban Renewal Agency's Central City Urban Renewal Plan names the Central Park Neighborhood, the Forrest Park Neighborhoods and the Fifth Avenue Historic District. The city's Historic District Commission page links Downtown Historic District boundaries and design guidelines.
Neighborhoods and areas
- Central Park
- Forrest Park
- Fifth Avenue Historic District
Sources for this section
Private-sector health care employers in Jefferson County, 2024
2024 annual averages for the whole county. 15.1% of these establishments are offices of other health practitioners, well below the US share of 27.8%.
- Ambulatory health care establishments139Average employment 1,221
- Offices of physicians62
- Offices of dentists15
- Offices of other health practitioners21
What we'd prioritize for a Pine Bluff practice
Chosen by fixed rules from the figures above.
Room to stand out for plastic surgeons
No NPI-registered plastic surgeons list a practice address in Pine Bluff (nationally there is one for every 58,824 residents). That leaves fewer local competitors for a plastic surgeon in search; see our marketing for plastic surgeons.
Hold on to existing patients
Pine Bluff had 3,046 fewer residents in July 2025 than in April 2020 (−7.4%). With fewer new residents arriving, we would set up patient texting first, to keep existing patients coming back.
Insurance and payment options first
The median household income in Pine Bluff is $42,718, against $80,734 for the US. Plans accepted and financing belong on every page of the website.
Start local SEO early
Across the seven provider groups on this page, Pine Bluff has 12.6 NPI-registered providers per 10,000 residents, against 22.3 for the US. The thinnest group is plastic surgeons, with none registered. Fewer competitors to outrank: we would start with local SEO.
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What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Talk to Us About Your Pine Bluff Practice
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Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.