Hot Springs, AR

Dental & Medical Practice Marketing in Hot Springs, AR

Public data on Hot Springs, and what we would do first for a practice there because of it.

37,979residents (2025 estimate)
47NPI-registered dentists
$47,760median household income

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Local context

Local healthcare landscape in Hot Springs

CHI St. Vincent Hot Springs is a faith-based, not-for-profit hospital at 300 Werner St, and it serves the health care needs of Hot Springs and communities throughout southwest Arkansas. National Park Medical Center, a part of the Lifepoint Health healthcare network, is at 1910 Malvern Avenue. The city's Historic District Commission administers the rules and regulations governing the downtown historic district, and the Commission's page names the Central Avenue Historic District and Pleasant Street Historic District, which the city's heritage plan says are currently designated as Local Historic Districts. The Central Avenue Historic District comprises buildings constructed between the late 1880s and the 1930s, while the Pleasant Street Historic District developed principally during the 1920s. The city's heritage plan also names the Quapaw-Prospect neighborhood, listed in the National Register of Historic Places in 2002.

Residents

Hot Springs at a glance

Furthest from the US: share of residents who speak Spanish at home (7.1% against 13.6%), then median household income ($47,760 against $80,734).

  • Residents, July 2025 estimate37,979Up 0.2% from the April 2020 base of 37,890
  • Median household income$47,760Well below both Arkansas ($60,773) and the US ($80,734)
  • Median age45.3Above both Arkansas (38.5) and the US (38.9)
  • Residents 65 and older24.8%Well above both Arkansas (17.6%) and the US (17.2%)
  • Bachelor's degree or higher (residents 25+)26.1%Close to Arkansas (25.7%), well below the US (35.7%)
  • Speak Spanish at home (residents 5+)7.1%Above Arkansas (6.1%), well below the US (13.6%)

Beside Benton, 28 miles away, Hot Springs differs most on the share of residents 65 and older: 24.8% against 16.1%; next comes the median household income ($47,760 against $72,876).

Providers

Who practices in Hot Springs

NPI-registered providers with a practice address in Hot Springs, by primary specialty (people, not offices). Per resident, Hot Springs is furthest above the US among plastic surgeons (3.1 times the US rate) and lowest among optometrists (1.1 times).

SpecialtyIn Hot SpringsResidents per providerUSAgainst the US
Dentists471 per 8081 per 1,340Well above
Chiropractors211 per 1,8091 per 3,311Well above
Dermatologists61 per 6,3301 per 17,857Well above
Physical therapists711 per 5351 per 1,181Well above
Optometrists81 per 4,7471 per 5,291Above
Podiatrists61 per 6,3301 per 14,706Well above
Plastic surgeons21 per 18,9901 per 58,824Well above

These counts include only providers whose practice address the Census Geocoder places inside Hot Springs (191 of 194 providers' practice addresses in the surrounding ZIP codes matched), so they are a minimum: providers at addresses the geocoder could not match are left out.

Employers

Private-sector health care employers in Garland County, 2024

2024 annual averages for the whole county. 12.0% of these establishments are offices of dentists, well below the US share of 18.5%.

  • Ambulatory health care establishments333Average employment 3,335
  • Offices of physicians148
  • Offices of dentists40
  • Offices of other health practitioners89
Our plan

What we'd prioritize for a Hot Springs practice

Picked from the figures above by fixed rules.

  1. Start with reviews and the Google Business Profile

    One NPI-registered dentist per 808 residents in Hot Springs (US: one per 1,340). The Google Business Profile comes first, then review management.

  2. Stand out among the physical therapists already here

    2.2 times the US number of NPI-registered physical therapists per resident (one per 535 residents). A physical therapist here needs a clear focus and real reviews: see our marketing for physical therapists.

  3. Insurance and payment options first

    Median household income $47,760 (US $80,734). Plans accepted and financing belong on every page of the website.

  4. Easy-to-read pages for Medicare-age services

    24.8% of Hot Springs residents are 65 or older, against 17.2% for the US. Medicare-age services get their own pages, with large type and the phone number one tap away (email reminders).

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Sources

Provider counts are NPI records whose practice address the Census Geocoder places inside Hot Springs, using 2020 census blocks.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.