Fort Smith, AR

Fort Smith, AR: Marketing for Dental & Medical Practices

Public data on Fort Smith, and what we would do first for a practice there because of it.

90,855residents (2025 estimate)
88NPI-registered dentists
$54,816median household income
Residents

Fort Smith at a glance

Furthest from the US: share with a bachelor's degree or higher (23.9% against 35.7%), then median household income ($54,816 against $80,734).

  • Residents, July 2025 estimate90,855Up 1.9% from the April 2020 base of 89,141
  • Median household income$54,816Below Arkansas ($60,773), well below the US ($80,734)
  • Median age36.5Below both Arkansas (38.5) and the US (38.9)
  • Residents 65 and older16.0%Below both Arkansas (17.6%) and the US (17.2%)
  • Bachelor's degree or higher (residents 25+)23.9%Below Arkansas (25.7%), well below the US (35.7%)
  • Speak Spanish at home (residents 5+)15.6%Well above Arkansas (6.1%), above the US (13.6%)

The share who speak Spanish at home is where Fort Smith and Fayetteville (51 miles apart) differ most: 15.6% against 4.4%, then the share with a bachelor's degree or higher (23.9% against 49.0%).

Local context

Local healthcare landscape in Fort Smith

Mercy Hospital Fort Smith is at 7301 Rogers Avenue, and Baptist Health lists a Fort Smith medical center at 1001 Towson Avenue that includes Emergency Services among its listed services. The City of Fort Smith says the Arkansas Colleges of Health Education opened a medical college at Chaffee Crossing in Fort Smith in Fall 2017, and it names the Arkansas College of Osteopathic Medicine (ARCOM). The city's historic districts page lists the Belle Grove, Fishback, May-Lecta-Sweet and Fitzgerald Historic Districts. The city's profile also says the Arkansas College of Osteopathic Medicine (ARCOM) graduated its inaugural class.

Providers

Who practices in Fort Smith

NPI-registered providers with a practice address in Fort Smith, by primary specialty (people, not offices). Per resident, Fort Smith is furthest above the US among optometrists (2.0 times the US rate) and lowest among physical therapists (0.9 times).

SpecialtyIn Fort SmithResidents per providerUSAgainst the US
Dentists881 per 1,0321 per 1,340Well above
Chiropractors261 per 3,4941 per 3,311Below
Dermatologists81 per 11,3571 per 17,857Well above
Physical therapists671 per 1,3561 per 1,181Below
Optometrists351 per 2,5961 per 5,291Well above
Podiatrists71 per 12,9791 per 14,706Above
Plastic surgeons31 per 30,2851 per 58,824Well above
Employers

Private-sector health care employers in Sebastian County, 2024

2024 annual averages for the whole county. Offices of dentists are 14.3% of them, well below the US share of 18.5%.

  • Ambulatory health care establishments412Average employment 4,352
  • Offices of physicians160
  • Offices of dentists59
  • Offices of other health practitioners130
Our plan

What we'd prioritize for a Fort Smith practice

Chosen by fixed rules from the figures above.

  1. A crowded field for optometrists

    2.0 times the US number of NPI-registered optometrists per resident (one per 2,596 residents). A optometrist here needs a clear focus and real reviews: see our marketing for optometrists.

  2. Reviews and your Google Business Profile first

    One NPI-registered dentist per 1,032 residents in Fort Smith (US: one per 1,340). We would start with the Google Business Profile and review management.

  3. Put insurance and payment options up front

    Median household income $54,816 (US $80,734). Plans accepted and financing belong on every page of the website.

Talk to Us About Your Fort Smith Practice

  • No Long-Term Contracts
  • HIPAA-Compliant
  • 4–6 Week Delivery

Sources

Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.