Broken Arrow, OK: Marketing for Dental & Medical Practices
Public data on Broken Arrow, and what we would do first for a practice there because of it.
Broken Arrow at a glance
Furthest from the US: share of residents who speak Spanish at home (7.2% against 13.6%), then share of residents 65 and older (16.0% against 17.2%).
- Residents, July 2025 estimate124,991Up 10.1% from the April 2020 base of 113,552
- Median household income$86,765Well above Oklahoma ($65,039), above the US ($80,734)
- Median age37.1Close to Oklahoma (37.0), below the US (38.9)
- Residents 65 and older16.0%Close to Oklahoma (16.3%), below the US (17.2%)
- Bachelor's degree or higher (residents 25+)35.7%Well above Oklahoma (28.3%), close to the US (35.7%)
- Speak Spanish at home (residents 5+)7.2%Below Oklahoma (8.1%), well below the US (13.6%)
The share who speak Spanish at home is where Broken Arrow and Tulsa (9 miles apart) differ most: 7.2% against 15.7%, then the median household income ($86,765 against $59,838).
Local healthcare landscape in Broken Arrow
Ascension St. John Broken Arrow says it offers 24/7 emergency care, and both primary and specialty care services on one campus, with surgery care that includes joint replacement, ENT and head & neck surgery, and general surgery. The page also says the hospital is recognized by The Joint Commission and the American Heart Association as a Primary Stroke Center. The City of Broken Arrow's planning page lists planning resources including the East Kenosha Corridor Study, the Bluff Landing Final Report, the New Orleans Square Overlay District and the Downtown Residential Overlay District design standards. The city's About page lists the Rose District and New Orleans Square among its destination attractions. Its Downtown Master Plan page says the plan will study more than two square miles along the Main Street corridor, building on a 2005 Downtown Plan that helped transform the Rose District.
Neighborhoods and areas
- New Orleans Square
- Rose District
Sources for this section
Who practices in Broken Arrow
NPI-registered providers with a practice address in Broken Arrow, by primary specialty (people, not offices). Per resident, Broken Arrow is closest to the US rate among chiropractors (0.9 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Broken Arrow | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 62 | 1 per 2,016 | 1 per 1,340 | Well below |
| Chiropractors | 35 | 1 per 3,571 | 1 per 3,311 | Below |
| Dermatologists | 2 | 1 per 62,496 | 1 per 17,857 | Well below |
| Physical therapists | 69 | 1 per 1,811 | 1 per 1,181 | Well below |
| Optometrists | 21 | 1 per 5,952 | 1 per 5,291 | Below |
| Podiatrists | 4 | 1 per 31,248 | 1 per 14,706 | Well below |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Tulsa County, 2024
2024 annual averages for the whole county. Offices of dentists are 14.8% of them, well below the US share of 18.5%.
- Ambulatory health care establishments2,049Average employment 24,007
- Offices of physicians684
- Offices of dentists303
- Offices of other health practitioners626
What we'd prioritize for a Broken Arrow practice
Chosen by fixed rules from the figures above.
Room to stand out for plastic surgeons
No NPI-registered plastic surgeons list a practice address in Broken Arrow (nationally there is one for every 58,824 residents). Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.
Be easy to find for people who just moved here
Broken Arrow grew by 11,439 residents (+10.1%) between April 2020 and July 2025. With that many new residents, we would start with maps and directory listings.
Get into local search early
Across the seven provider groups on this page, Broken Arrow has 15.4 NPI-registered providers per 10,000 residents, against 22.3 for the US. The thinnest group is plastic surgeons, with none registered. Fewer competitors to outrank: we would start with local SEO.
Talk to Us About Your Broken Arrow Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.