Nampa, ID: Marketing for Dental & Medical Practices
Public data on Nampa, and what we would do first for a practice there because of it.
Nampa at a glance
Furthest from the US: share with a bachelor's degree or higher (23.4% against 35.7%), then share of residents 65 and older (14.5% against 17.2%).
- Residents, July 2025 estimate120,384Up 19.9% from the April 2020 base of 100,414
- Median household income$74,279Below both Idaho ($77,800) and the US ($80,734)
- Median age33.9Below both Idaho (37.3) and the US (38.9)
- Residents 65 and older14.5%Below both Idaho (17.0%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)23.4%Well below both Idaho (31.8%) and the US (35.7%)
- Speak Spanish at home (residents 5+)14.6%Well above Idaho (8.1%), above the US (13.6%)
The share who speak Spanish at home is where Nampa and Caldwell (6 miles apart) differ most: 14.6% against 25.1%, then the share of residents 65 and older (14.5% against 10.0%).
Local healthcare landscape in Nampa
Saint Alphonsus Medical Center in Nampa is at 4300 E. Flamingo Ave., at the corner of I-84 and Garrity Boulevard, and its specialties include cardiology, emergency services, maternity services, oncology and orthopedics. St. Luke's Nampa Medical Center is at 9850 W. St. Luke's Drive, open 24 hours a day, 7 days a week, and its page lists an emergency department and a newborn intensive care unit. The city's 2040 Comprehensive Plan identifies historic neighborhoods/districts named North Nampa District, City Center District, University District and Old Nampa Neighborhood District. The University District is a mix of residential, commercial, civic, and educational development located around Northwest Nazarene University, and the Old Nampa Neighborhood contains the city's original townsite. The city's adopted plans list also includes a Gateway District Specific Area Plan.
Neighborhoods and areas
- North Nampa District
- City Center District
- University District
- Old Nampa Neighborhood District
- Gateway District
Sources for this section
Who practices in Nampa
NPI-registered providers with a practice address in Nampa, by primary specialty (people, not offices). Per resident, Nampa is closest to the US rate among chiropractors (0.9 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Nampa | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 67 | 1 per 1,797 | 1 per 1,340 | Well below |
| Chiropractors | 33 | 1 per 3,648 | 1 per 3,311 | Below |
| Dermatologists | 3 | 1 per 40,128 | 1 per 17,857 | Well below |
| Physical therapists | 80 | 1 per 1,505 | 1 per 1,181 | Well below |
| Optometrists | 18 | 1 per 6,688 | 1 per 5,291 | Well below |
| Podiatrists | 2 | 1 per 60,192 | 1 per 14,706 | Well below |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Canyon County, 2024
2024 annual averages for the whole county. Offices of physicians are 11.0% of them, well below the US share of 32.6%.
- Ambulatory health care establishments858Average employment 4,743
- Offices of physicians94
- Offices of dentists84
- Offices of other health practitioners147
What we'd prioritize for a Nampa practice
Chosen by fixed rules from the figures above.
Room to stand out for plastic surgeons
No NPI-registered plastic surgeons list a practice address in Nampa (nationally there is one for every 58,824 residents). Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.
Be easy to find for people who just moved here
Nampa grew by 19,970 residents (+19.9%) between April 2020 and July 2025. With that many new residents, we would start with maps and directory listings.
Get into local search early
Across the seven provider groups on this page, Nampa has 16.9 NPI-registered providers per 10,000 residents, against 22.3 for the US. The thinnest group is plastic surgeons, with none registered. Fewer competitors to outrank: we would start with local SEO.
Show the practice on social media
Median age 33.9 (US 38.9). Regular posts showing the team and office are part of our social media plan.
Talk to Us About Your Nampa Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.