Green Bay, WI: Marketing for Dental & Medical Practices
Public data on Green Bay, and what we would do first for a practice there because of it.
Green Bay at a glance
Furthest from the US: share with a bachelor's degree or higher (26.7% against 35.7%), then share of residents 65 and older (14.1% against 17.2%).
- Residents, July 2025 estimate106,675Down 0.6% from the April 2020 base of 107,367
- Median household income$66,206Below both Wisconsin ($77,485) and the US ($80,734)
- Median age36.0Below both Wisconsin (40.2) and the US (38.9)
- Residents 65 and older14.1%Well below Wisconsin (18.5%), below the US (17.2%)
- Bachelor's degree or higher (residents 25+)26.7%Well below both Wisconsin (33.4%) and the US (35.7%)
- Speak Spanish at home (residents 5+)11.8%Well above Wisconsin (4.9%), below the US (13.6%)
The share who speak Spanish at home is where Green Bay and Appleton (26 miles apart) differ most: 11.8% against 4.0%, then the share with a bachelor's degree or higher (26.7% against 38.2%).
Local healthcare landscape in Green Bay
HSHS St. Vincent Hospital is at 835 S Van Buren St, and its site describes a neuroscience center and a Women and Infants Center. HSHS St. Mary's Hospital Medical Center is at 1726 Shawano Ave. The Medical College of Wisconsin describes its Green Bay campus as serving Northeastern Wisconsin. The City of Green Bay's draft comprehensive plan says the City is home to several hospitals including HSHS St. Vincent Memorial Hospital, Bellin Hospital, HSHS St. Mary's Hospital Medical Center, Green Bay ER and Hospital, and Aurora Baycare Hospital. The same draft plan says Green Bay consists of many different neighborhoods and distinct areas, and its list of neighborhood associations includes Astor, Fort Howard, Navarino, Olde North, Olde Preble, Swiss Hill and Whitney Park.
Neighborhoods and areas
- Astor
- Fort Howard
- Navarino
- Olde North
- Olde Preble
- Swiss Hill
- Whitney Park
Sources for this section
Who practices in Green Bay
NPI-registered providers with a practice address in Green Bay, by primary specialty (people, not offices). Per resident, Green Bay is furthest above the US among chiropractors (2.5 times the US rate) and lowest among podiatrists (0.6 times).
| Specialty | In Green Bay | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 112 | 1 per 952 | 1 per 1,340 | Well above |
| Chiropractors | 79 | 1 per 1,350 | 1 per 3,311 | Well above |
| Dermatologists | 6 | 1 per 17,779 | 1 per 17,857 | Close |
| Physical therapists | 166 | 1 per 643 | 1 per 1,181 | Well above |
| Optometrists | 29 | 1 per 3,678 | 1 per 5,291 | Well above |
| Podiatrists | 4 | 1 per 26,669 | 1 per 14,706 | Well below |
| Plastic surgeons | 3 | 1 per 35,558 | 1 per 58,824 | Well above |
Private-sector health care employers in Brown County, 2024
2024 annual averages for the whole county. Offices of other health practitioners are 33.6% of them, well above the US share of 27.8%.
- Ambulatory health care establishments417Average employment 7,373
- Offices of physicians116
- Offices of dentists92
- Offices of other health practitioners140
What we'd prioritize for a Green Bay practice
Chosen by fixed rules from the figures above.
A crowded field for chiropractors
2.5 times the US number of NPI-registered chiropractors per resident (one per 1,350 residents). A chiropractor here needs a clear focus and real reviews: see our marketing for chiropractors.
Reviews and your Google Business Profile first
One NPI-registered dentist per 952 residents in Green Bay (US: one per 1,340). We would start with the Google Business Profile and review management.
Put insurance and payment options up front
Median household income $66,206 (US $80,734). Plans accepted and financing belong on every page of the website.
Room to stand out for podiatrists
Green Bay has 0.6 times the US number of NPI-registered podiatrists per resident (one for every 26,669 residents). Fewer local competitors in search for a podiatrist. See our marketing for podiatrists.
Talk to Us About Your Green Bay Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.