Chelsea, MA: Marketing for Dental & Medical Practices
Public data on Chelsea, and what we would do first for a practice there because of it.
Chelsea at a glance
Furthest from the US: share of residents who speak Spanish at home (60.4% against 13.6%), then share of residents 65 and older (10.5% against 17.2%).
- Residents, July 2025 estimate40,130Down 1.5% from the April 2020 base of 40,746
- Median household income$72,179Well below Massachusetts ($103,960), below the US ($80,734)
- Median age34.4Below both Massachusetts (40.0) and the US (38.9)
- Residents 65 and older10.5%Well below both Massachusetts (17.9%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)22.2%Well below both Massachusetts (47.3%) and the US (35.7%)
- Speak Spanish at home (residents 5+)60.4%Well above both Massachusetts (9.7%) and the US (13.6%)
The share who speak Spanish at home is where Chelsea and Everett (1 miles apart) differ most: 60.4% against 26.4%, then the median household income ($72,179 against $85,218).
Local healthcare landscape in Chelsea
Chelsea's 2025 Open Space and Recreation Plan places the Mill Hill, Soldiers Home (or Powderhorn Hill) and Addison-Orange neighborhoods north of the railroad and east of Route 1, with Prattville west of Route 1. South of the railroad it lists the Downtown/Lower Broadway neighborhood, with the Shurtleff-Bellingham neighborhood east of Downtown, and it describes the Admirals Hill residential development as occupying a drumlin at the south end of Chelsea. The plan puts the Veterans Home at Chelsea complex, including Quigley Memorial Hospital, at the peak of the hill in the Soldiers' Home neighborhood. The Commonwealth says that home, formerly the Soldiers' Home, offers Residential and Long Term Care services to eligible Massachusetts Veterans. MGH Chelsea Community Healthcare Center, an outpatient healthcare center on Everett Avenue, lists primary and urgent care, laboratory testing and specialty services.
Neighborhoods and areas
- Mill Hill
- Soldiers Home
- Addison-Orange
- Prattville
- Downtown/Lower Broadway
- Shurtleff-Bellingham
- Admirals Hill
Sources for this section
Who practices in Chelsea
NPI-registered providers with a practice address in Chelsea, by primary specialty (people, not offices). Per resident, Chelsea is furthest above the US among dentists (1.6 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Chelsea | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 47 | 1 per 854 | 1 per 1,340 | Well above |
| Chiropractors | 2 | 1 per 20,065 | 1 per 3,311 | Well below |
| Dermatologists | 0 | – | 1 per 17,857 | Well below |
| Physical therapists | 24 | 1 per 1,672 | 1 per 1,181 | Well below |
| Optometrists | 2 | 1 per 20,065 | 1 per 5,291 | Well below |
| Podiatrists | 0 | – | 1 per 14,706 | Well below |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Suffolk County, 2024
2024 annual averages for the whole county. Offices of dentists are 27.8% of them, well above the US share of 18.5%.
- Ambulatory health care establishments979Average employment 24,356
- Offices of physicians239
- Offices of dentists272
- Offices of other health practitioners274
What we'd prioritize for a Chelsea practice
Chosen by fixed rules from the figures above.
Room to stand out for dermatologists
No NPI-registered dermatologists list a practice address in Chelsea (nationally there is one for every 17,857 residents). Fewer local competitors in search for a dermatologist. See our marketing for dermatologists.
Spanish-language service pages
60.4% of Chelsea residents speak Spanish at home (US 13.6%). Main service pages, forms and review requests get a Spanish version on the website.
Keep the patients you already have
Chelsea had 616 fewer residents in July 2025 than in April 2020 (−1.5%). With fewer new residents arriving, we would set up patient texting first, to keep existing patients coming back.
Reviews and your Google Business Profile first
One NPI-registered dentist per 854 residents in Chelsea (US: one per 1,340). We would start with the Google Business Profile and review management.
Location pages near Chelsea
Talk to Us About Your Chelsea Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.