Melrose, MA

Melrose, MA: Marketing for Dental & Medical Practices

Public data on Melrose, and what we would do first for a practice there because of it.

29,597residents (2025 estimate)
33NPI-registered dentists
$133,953median household income
Residents

Melrose at a glance

Furthest from the US: share of residents who speak Spanish at home (4.1% against 13.6%), then share with a bachelor's degree or higher (62.0% against 35.7%).

  • Residents, July 2025 estimate29,597Down 0.7% from the April 2020 base of 29,816
  • Median household income$133,953Well above both Massachusetts ($103,960) and the US ($80,734)
  • Median age43.6Above both Massachusetts (40.0) and the US (38.9)
  • Residents 65 and older20.6%Above both Massachusetts (17.9%) and the US (17.2%)
  • Bachelor's degree or higher (residents 25+)62.0%Well above both Massachusetts (47.3%) and the US (35.7%)
  • Speak Spanish at home (residents 5+)4.1%Well below both Massachusetts (9.7%) and the US (13.6%)

The share who speak Spanish at home is where Melrose and Malden (2 miles apart) differ most: 4.1% against 6.6%, then the share of residents 65 and older (20.6% against 13.0%).

Local context

Local healthcare landscape in Melrose

MelroseWakefield Hospital, at 585 Lebanon Street in Melrose, was originally founded in 1893 and describes itself as a general hospital offering cardiac care, 24-hour emergency care, wound care management and maternity services with an on-site Level II Special Care Nursery. It has a clinical affiliation with Tufts Medical Center, and its own history says its story began on West Foster Street in Melrose. The city's About Melrose page names Melrose-Wakefield Hospital among local employers. Melrose's master plan, Melrose Forward, describes the Highlands area, the Cedar Park area and the Wyoming business district, and the Haverhill Line commuter rail stops carry the names Wyoming Hill, Melrose Cedar Park and Melrose Highlands.

Neighborhoods and areas

  • Highlands
  • Cedar Park
  • Wyoming

Sources for this section

Providers

Who practices in Melrose

NPI-registered providers with a practice address in Melrose, by primary specialty (people, not offices). Per resident, Melrose is furthest above the US among physical therapists (1.5 times the US rate) and lowest among plastic surgeons (none registered).

SpecialtyIn MelroseResidents per providerUSAgainst the US
Dentists331 per 8971 per 1,340Well above
Chiropractors61 per 4,9331 per 3,311Well below
Dermatologists21 per 14,7991 per 17,857Well above
Physical therapists381 per 7791 per 1,181Well above
Optometrists41 per 7,3991 per 5,291Well below
Podiatrists21 per 14,7991 per 14,706Close
Plastic surgeons0–1 per 58,824Well below
Employers

Private-sector health care employers in Middlesex County, 2024

2024 annual averages for the whole county. Offices of dentists are 29.9% of them, well above the US share of 18.5%.

  • Ambulatory health care establishments2,890Average employment 44,164
  • Offices of physicians717
  • Offices of dentists865
  • Offices of other health practitioners793
Our plan

What we'd prioritize for a Melrose practice

Chosen by fixed rules from the figures above.

  1. Room to stand out for plastic surgeons

    No NPI-registered plastic surgeons list a practice address in Melrose (nationally there is one for every 58,824 residents). Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.

  2. Reviews and your Google Business Profile first

    One NPI-registered dentist per 897 residents in Melrose (US: one per 1,340). We would start with the Google Business Profile and review management.

  3. Lead with elective and cash-pay services

    The median household income in Melrose is $133,953, against $80,734 for the US. Elective work earns its own pages and budget, with Google and Facebook ads.

  4. Stand out among the dental offices nearby

    Dentist offices make up 29.9% of the private-sector ambulatory health care establishments in Middlesex County, against 18.5% nationally. A dental practice here needs one thing it is known for. See our dental practice marketing.

Location pages near Melrose

Talk to Us About Your Melrose Practice

  • No Long-Term Contracts
  • HIPAA-Compliant
  • 4–6 Week Delivery

Sources

Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.