Wyoming, MI: Marketing for Dental & Medical Practices
Public data on Wyoming, and what we would do first for a practice there because of it.
Wyoming at a glance
Furthest from the US: share of residents 65 and older (11.9% against 17.2%), then share of residents who speak Spanish at home (19.0% against 13.6%).
- Residents, July 2025 estimate78,588Up 2.7% from the April 2020 base of 76,523
- Median household income$73,677Close to Michigan ($72,875), below the US ($80,734)
- Median age34.0Below both Michigan (40.2) and the US (38.9)
- Residents 65 and older11.9%Well below both Michigan (18.6%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)25.5%Well below both Michigan (32.5%) and the US (35.7%)
- Speak Spanish at home (residents 5+)19.0%Well above both Michigan (3.1%) and the US (13.6%)
The share who speak Spanish at home is where Wyoming and Grand Rapids (6 miles apart) differ most: 19.0% against 10.9%, then the share with a bachelor's degree or higher (25.5% against 41.6%).
Local healthcare landscape in Wyoming
University of Michigan Health-West lists its address as 5900 Byron Center Ave in Wyoming, MI 49519. Its history page says construction began on Metro Health Village in Wyoming in 2003 and that Metro Health Hospital opened at Metro Health Village in 2007. The City of Wyoming's reImagined Master Plan gives Metro Health Hospital, the Wyoming VA Community Based Outpatient Clinic and Grace Christian University as examples in its Public/Semi Public category. The same plan says the Turn On 28th Street Corridor Sub-Area Plan communicates a vision for the transformation of 28 West Place Street into a town center, and it refers to the southern portion of Wyoming as the Panhandle.
Neighborhoods and areas
- Metro Health Village
- 28 West Place
- Panhandle
Sources for this section
Who practices in Wyoming
NPI-registered providers with a practice address in Wyoming, by primary specialty (people, not offices). Per resident, Wyoming is furthest above the US among chiropractors (1.8 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Wyoming | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 61 | 1 per 1,288 | 1 per 1,340 | Above |
| Chiropractors | 43 | 1 per 1,828 | 1 per 3,311 | Well above |
| Dermatologists | 6 | 1 per 13,098 | 1 per 17,857 | Well above |
| Physical therapists | 59 | 1 per 1,332 | 1 per 1,181 | Below |
| Optometrists | 22 | 1 per 3,572 | 1 per 5,291 | Well above |
| Podiatrists | 6 | 1 per 13,098 | 1 per 14,706 | Above |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Kent County, 2024
2024 annual averages for the whole county. Offices of physicians are 23.0% of them, well below the US share of 32.6%.
- Ambulatory health care establishments1,026Average employment 17,654
- Offices of physicians236
- Offices of dentists257
- Offices of other health practitioners390
What we'd prioritize for a Wyoming practice
Chosen by fixed rules from the figures above.
Room to stand out for plastic surgeons
No NPI-registered plastic surgeons list a practice address in Wyoming (nationally there is one for every 58,824 residents). Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.
A crowded field for chiropractors
1.8 times the US number of NPI-registered chiropractors per resident (one per 1,828 residents). A chiropractor here needs a clear focus and real reviews: see our marketing for chiropractors.
Stand out among the dental offices nearby
Dentist offices make up 25.0% of the private-sector ambulatory health care establishments in Kent County, against 18.5% nationally. A dental practice here needs one thing it is known for. See our dental practice marketing.
Show the practice on social media
Median age 34.0 (US 38.9). Regular posts showing the team and office are part of our social media plan.
Talk to Us About Your Wyoming Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.
