Seaside, CA: Marketing for Dental & Medical Practices
Public data on Seaside, and what we would do first for a practice there because of it.
Seaside at a glance
Furthest from the US: share of residents who speak Spanish at home (35.1% against 13.6%), then share of residents 65 and older (12.8% against 17.2%).
- Residents, July 2025 estimate31,636Down 2.3% from the April 2020 base of 32,383
- Median household income$85,311Below California ($99,122), above the US ($80,734)
- Median age34.0Below both California (37.9) and the US (38.9)
- Residents 65 and older12.8%Below California (15.7%), well below the US (17.2%)
- Bachelor's degree or higher (residents 25+)29.6%Well below California (37.1%), below the US (35.7%)
- Speak Spanish at home (residents 5+)35.1%Well above both California (28.3%) and the US (13.6%)
The share who speak Spanish at home is where Seaside and Monterey (4 miles apart) differ most: 35.1% against 15.1%, then the share with a bachelor's degree or higher (29.6% against 52.9%).
Local healthcare landscape in Seaside
The City of Seaside's 2040 General Plan, adopted May 16, 2024, refers to close proximity to the Community Hospital of the Monterey Peninsula. Montage Health, which lists the hospital among its organizations, links a fact sheet that gives the location as 23625 Holman Highway, Monterey, California, so the hospital is in Monterey, not Seaside. The city's Existing Conditions Report lists Seaside's neighborhoods, among them Cabrillo/Laguna Grande, Rousch, Kimball, Terrace East, Noche Buena, Hannon, Del Monte Heights and Olympia, and notes that there are still distinct areas that vary based on physical characteristics. The General Plan also names the Terrace, Olympia, Noche Buena and Rousch neighborhoods.
Neighborhoods and areas
- Cabrillo/Laguna Grande
- Rousch
- Kimball
- Terrace East
- Noche Buena
- Hannon
- Del Monte Heights
- Olympia
Sources for this section
Who practices in Seaside
NPI-registered providers with a practice address in Seaside, by primary specialty (people, not offices). Per resident, Seaside is closest to the US rate among dentists (0.6 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Seaside | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 14 | 1 per 2,260 | 1 per 1,340 | Well below |
| Chiropractors | 2 | 1 per 15,818 | 1 per 3,311 | Well below |
| Dermatologists | 0 | – | 1 per 17,857 | Well below |
| Physical therapists | 3 | 1 per 10,545 | 1 per 1,181 | Well below |
| Optometrists | 3 | 1 per 10,545 | 1 per 5,291 | Well below |
| Podiatrists | 0 | – | 1 per 14,706 | Well below |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Monterey County, 2024
2024 annual averages for the whole county. Offices of physicians are 42.8% of them, well above the US share of 32.6%.
- Ambulatory health care establishments767Average employment 7,249
- Offices of physicians328
- Offices of dentists170
- Offices of other health practitioners174
What we'd prioritize for a Seaside practice
Chosen by fixed rules from the figures above.
Room to stand out for dermatologists
No NPI-registered dermatologists list a practice address in Seaside (nationally there is one for every 17,857 residents). Fewer local competitors in search for a dermatologist. See our marketing for dermatologists.
Get into local search early
Across the seven provider groups on this page, Seaside has 7.0 NPI-registered providers per 10,000 residents, against 22.3 for the US. The thinnest group is dermatologists, with none registered. Fewer competitors to outrank: we would start with local SEO.
Keep the patients you already have
Seaside had 747 fewer residents in July 2025 than in April 2020 (−2.3%). With fewer new residents arriving, we would set up patient texting first, to keep existing patients coming back.
Spanish-language service pages
35.1% of Seaside residents speak Spanish at home (US 13.6%). Main service pages, forms and review requests get a Spanish version on the website.
California advertising rules to know
The California page quotes the 5 state rules we check before anything goes live.
Talk to Us About Your Seaside Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.
