Rochester Hills, MI: Marketing for Dental & Medical Practices
Public data on Rochester Hills, and what we would do first for a practice there because of it.
Rochester Hills at a glance
Furthest from the US: share of residents who speak Spanish at home (3.2% against 13.6%), then share with a bachelor's degree or higher (61.4% against 35.7%).
- Residents, July 2025 estimate77,539Up 1.6% from the April 2020 base of 76,321
- Median household income$120,694Well above both Michigan ($72,875) and the US ($80,734)
- Median age41.0Close to Michigan (40.2), above the US (38.9)
- Residents 65 and older18.1%Close to Michigan (18.6%), above the US (17.2%)
- Bachelor's degree or higher (residents 25+)61.4%Well above both Michigan (32.5%) and the US (35.7%)
- Speak Spanish at home (residents 5+)3.2%Above Michigan (3.1%), well below the US (13.6%)
The share who speak Spanish at home is where Rochester Hills and Troy (6 miles apart) differ most: 3.2% against 1.6%, then the share with a bachelor's degree or higher (61.4% against 64.8%).
Local healthcare landscape in Rochester Hills
The Rochester Hills 2025 Master Plan lists Henry Ford Rochester Hospital in its Institutional/Campus land use category, alongside Leader Dogs for the Blind. The hospital's own page gives its address as 1101 W University Dr, Rochester, MI, and says it provides 24/7 emergency services and a Level III Adult Trauma Center. The plan uses planning neighborhoods that align with the high school district boundaries, and it names the Avondale planning neighborhood, the Brooklands district, and the Glidewell and Belle Cone Gardens areas. The city's Historic Districts page also names the Stoney Creek Historic District and the Winkler Mill Pond Historic District.
Neighborhoods and areas
- Avondale
- Brooklands
- Glidewell
- Belle Cone Gardens
- Stoney Creek
- Winkler Mill Pond
Sources for this section
Who practices in Rochester Hills
NPI-registered providers with a practice address in Rochester Hills, by primary specialty (people, not offices). Per resident, Rochester Hills is furthest above the US among physical therapists (2.2 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Rochester Hills | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 90 | 1 per 862 | 1 per 1,340 | Well above |
| Chiropractors | 51 | 1 per 1,520 | 1 per 3,311 | Well above |
| Dermatologists | 9 | 1 per 8,615 | 1 per 17,857 | Well above |
| Physical therapists | 145 | 1 per 535 | 1 per 1,181 | Well above |
| Optometrists | 22 | 1 per 3,525 | 1 per 5,291 | Well above |
| Podiatrists | 6 | 1 per 12,923 | 1 per 14,706 | Above |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Oakland County, 2024
2024 annual averages for the whole county. Offices of dentists are 20.0% of them, above the US share of 18.5%.
- Ambulatory health care establishments3,644Average employment 45,763
- Offices of physicians1,267
- Offices of dentists727
- Offices of other health practitioners978
What we'd prioritize for a Rochester Hills practice
Chosen by fixed rules from the figures above.
Room to stand out for plastic surgeons
No NPI-registered plastic surgeons list a practice address in Rochester Hills (nationally there is one for every 58,824 residents). Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.
A crowded field for physical therapists
2.2 times the US number of NPI-registered physical therapists per resident (one per 535 residents). A physical therapist here needs a clear focus and real reviews: see our marketing for physical therapists.
Reviews and your Google Business Profile first
One NPI-registered dentist per 862 residents in Rochester Hills (US: one per 1,340). We would start with the Google Business Profile and review management.
Service pages that answer the questions
61.4% of Rochester Hills residents aged 25 and older hold a bachelor's degree or higher, against 35.7% for the US. Detailed treatment pages come first, and the SEO work builds on them.
Location pages near Rochester Hills
Talk to Us About Your Rochester Hills Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.