Holland, MI: Marketing for Dental & Medical Practices
Public data on Holland, and what we would do first for a practice there because of it.
Why Medical Practices Choose Medi-Edge
5.0★ Google Rating
HIPAA Compliant
Every website, campaign & workflow
Medical-First Approach
Proper terminology & compliance built in
10M+ Social Views
On the social accounts we manage
Medical Websites That Convert Patients
HIPAA-compliant, mobile-first websites built exclusively for healthcare practices — custom-designed to rank, attract, and grow your patient base.
Holland at a glance
The two figures furthest from the US are the median age (31.7 against 38.9) and the share of residents who speak Spanish at home (11.5% against 13.6%).
- Residents, July 2025 estimate35,372Up 2.9% from the April 2020 base of 34,369
- Median household income$75,865Above Michigan ($72,875), below the US ($80,734)
- Median age31.7Well below Michigan (40.2), below the US (38.9)
- Residents 65 and older16.8%Below Michigan (18.6%), close to the US (17.2%)
- Bachelor's degree or higher (residents 25+)35.8%Above Michigan (32.5%), close to the US (35.7%)
- Speak Spanish at home (residents 5+)11.5%Well above Michigan (3.1%), below the US (13.6%)
The share who speak Spanish at home is where Holland and Wyoming (22 miles apart) differ most: 11.5% against 19.0%, then the share of residents 65 and older (16.8% against 11.9%).
Who practices in Holland
NPI-registered providers with a practice address in Holland, by primary specialty (people, not offices). Per resident, Holland is furthest above the US among podiatrists (3.3 times the US rate) and lowest among dermatologists (0.5 times).
| Specialty | In Holland | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 20 | 1 per 1,769 | 1 per 1,340 | Well below |
| Chiropractors | 16 | 1 per 2,211 | 1 per 3,311 | Well above |
| Dermatologists | 1 | 1 per 35,372 | 1 per 17,857 | Well below |
| Physical therapists | 45 | 1 per 786 | 1 per 1,181 | Well above |
| Optometrists | 5 | 1 per 7,074 | 1 per 5,291 | Well below |
| Podiatrists | 8 | 1 per 4,422 | 1 per 14,706 | Well above |
| Plastic surgeons | 1 | 1 per 35,372 | 1 per 58,824 | Well above |
Local healthcare landscape in Holland
Holland Hospital says it has served the West Michigan lakeshore region for over a century, and says what began in 1917 has grown into a comprehensive healthcare network. Its main campus is at 602 Michigan Avenue in Holland. Other Holland addresses on its location page include the Lakeshore Medical Campus on North Wellness Drive and Holland Community Health Center on South River Avenue. The City of Holland's Community and Neighborhood Services department publishes neighborhood guides for Downtown, Historic, Holland Heights, Hope, Maplewood, Washington Square and Westside, plus the Rosa Parks Neighborhood. The department also works with neighborhood organizations in six Neighborhood Connection areas, among them Eastcore, Montello Park, West of Washington and the SOAR Neighborhood.
Neighborhoods and areas
- Holland Heights
- Maplewood
- Rosa Parks Neighborhood
- Washington Square
- Montello Park
- Eastcore
Sources for this section
Private-sector health care employers in Ottawa County, 2024
Annual averages for 2024, county-wide. Offices of physicians are 16.0% of them, well below the US share of 32.6%.
- Ambulatory health care establishments319Average employment 3,890
- Offices of physicians51
- Offices of dentists87
- Offices of other health practitioners138
What we'd prioritize for a Holland practice
Picked from the figures above by fixed rules.
Stand out among the dental offices nearby
Dentist offices make up 27.3% of the private-sector ambulatory health care establishments in Ottawa County, against 18.5% nationally. Here a dental practice should be known for one thing; see our dental practice marketing.
An opening for dermatologists
NPI-registered dermatologists per resident in Holland are at 0.5 times the US rate, one for every 35,372 residents. Fewer local competitors in search for a dermatologist. See our marketing for dermatologists.
Put the team on social media
Median age 31.7 (US 38.9). Our social media plan includes regular posts showing the team and the office.
Stand out among the physical therapists already here
Holland has 1.5 times the US number of NPI-registered physical therapists per resident, one for every 786 residents. A physical therapist here needs a clear focus and real reviews: see our marketing for physical therapists.
Want this plan for your practice?
We review your website, SEO, Google Ads and booking flow, then send a personalized video showing what we would fix first. Free, with no obligation.
What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Talk to Us About Your Holland Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.