Hattiesburg, MS

Dental & Medical Practice Marketing in Hattiesburg, MS

Public data on Hattiesburg, and what we would do first for a practice there because of it.

48,802residents (2025 estimate)
35NPI-registered dentists
$46,342median household income

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Residents

Hattiesburg at a glance

The two figures furthest from the US are the share of residents who speak Spanish at home (2.9% against 13.6%) and the median household income ($46,342 against $80,734).

  • Residents, July 2025 estimate48,802Up 0.2% from the April 2020 base of 48,723
  • Median household income$46,342Below Mississippi ($56,447), well below the US ($80,734)
  • Median age29.4Well below both Mississippi (38.6) and the US (38.9)
  • Residents 65 and older13.2%Well below both Mississippi (17.2%) and the US (17.2%)
  • Bachelor's degree or higher (residents 25+)37.3%Well above Mississippi (25.1%), above the US (35.7%)
  • Speak Spanish at home (residents 5+)2.9%Above Mississippi (2.7%), well below the US (13.6%)

The share who speak Spanish at home is where Hattiesburg and Gulfport (63 miles apart) differ most: 2.9% against 4.5%, then the share with a bachelor's degree or higher (37.3% against 23.6%).

Providers

Who practices in Hattiesburg

People, not offices: each row counts NPI-registered providers whose practice address is in Hattiesburg, by primary specialty. Per resident, Hattiesburg is furthest above the US among plastic surgeons (1.2 times the US rate) and lowest among podiatrists (0.3 times).

SpecialtyIn HattiesburgResidents per providerUSAgainst the US
Dentists351 per 1,3941 per 1,340Below
Chiropractors101 per 4,8801 per 3,311Well below
Dermatologists31 per 16,2671 per 17,857Above
Physical therapists391 per 1,2511 per 1,181Below
Optometrists91 per 5,4221 per 5,291Close
Podiatrists11 per 48,8021 per 14,706Well below
Plastic surgeons11 per 48,8021 per 58,824Well above
Local context

Local healthcare landscape in Hattiesburg

Forrest General Hospital is located in Hattiesburg, Mississippi, and its own page describes it as an ACS-certified Level II Regional Trauma Center and hospital system. The same page lists The Orthopedic Institute in Hattiesburg, and an Institute of Neuroscience at Midtown Hattiesburg and West Hattiesburg. Merit Health Wesley is at 5001 Hardy St in Hattiesburg, and its services list includes Emergency Services, Heart Care, Laboratory Services and Maternity Care. The City of Hattiesburg's Ward Four page says the ward includes the central portion of Hattiesburg, including Downtown, Arcadia/Sunset, Longleaf Heights, the Avenues, and most of the Historic Neighborhoods. The Ward One page says that ward includes the northwestern part of the city, The University of Southern Mississippi, the Highland neighborhood, and the Hattiesburg Country Club area, and the Ward Three page says that ward includes Midtown, western Hattiesburg and the Lamar County portion of the city.

Neighborhoods and areas

  • Downtown
  • Arcadia/Sunset
  • Longleaf Heights
  • Highland
  • Midtown

Sources for this section

Employers

Private-sector health care employers in Forrest County, 2024

2024 annual averages for the whole county. 23.7% of these establishments are offices of dentists, well above the US share of 18.5%.

  • Ambulatory health care establishments177Average employment 3,808
  • Offices of physicians56
  • Offices of dentists42
  • Offices of other health practitioners40
Our plan

What we'd prioritize for a Hattiesburg practice

Chosen by fixed rules from the figures above.

  1. An opening for podiatrists

    NPI-registered podiatrists per resident in Hattiesburg are at 0.3 times the US rate, one for every 48,802 residents. That leaves fewer local competitors for a podiatrist in search; see our marketing for podiatrists.

  2. Insurance and payment options first

    The median household income in Hattiesburg is $46,342, against $80,734 for the US. We would list plans accepted and financing options on every page of the website.

  3. Put the team on social media

    Median age 29.4 (US 38.9). Our social media plan includes regular posts showing the team and the office.

  4. Set the practice apart from nearby dental offices

    Dentist offices make up 23.7% of the private-sector ambulatory health care establishments in Forrest County, against 18.5% nationally. Here a dental practice should be known for one thing; see our dental practice marketing.

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Sources

Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.