Jackson, MS: Marketing for Dental & Medical Practices
Public data on Jackson, and what we would do first for a practice there because of it.
Jackson at a glance
Furthest from the US: share of residents who speak Spanish at home (2.4% against 13.6%), then median household income ($42,071 against $80,734).
- Residents, July 2025 estimate141,196Down 8.1% from the April 2020 base of 153,720
- Median household income$42,071Well below both Mississippi ($56,447) and the US ($80,734)
- Median age34.5Below both Mississippi (38.6) and the US (38.9)
- Residents 65 and older15.0%Below both Mississippi (17.2%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)28.8%Above Mississippi (25.1%), below the US (35.7%)
- Speak Spanish at home (residents 5+)2.4%Below Mississippi (2.7%), well below the US (13.6%)
The share who speak Spanish at home is where Jackson and Gulfport (147 miles apart) differ most: 2.4% against 4.5%, then the share with a bachelor's degree or higher (28.8% against 23.6%).
Local healthcare landscape in Jackson
The University of Mississippi Medical Center in Jackson is the health sciences campus of the University of Mississippi, and its address is 2500 North State Street. The Medical Center opened in 1955, and its health science schools are medicine, nursing, dentistry, health related professions, graduate studies and population health. University Hospital is a large in-patient facility featuring the Adult Tower, Wiser Tower and Conerly Critical Care Tower. The City of Jackson's Planning and Development pages name the Farish Street Historic District, Medgar Evers Neighborhood Historic District, Morris Historic District, Belhaven Heights Historic District and Belhaven Historic District among its local historic districts, and its special districts page lists Fondren as a business improvement district.
Neighborhoods and areas
- Belhaven
- Belhaven Heights
- Farish Street Historic District
- Medgar Evers Neighborhood
- Morris Historic District
- Fondren
Sources for this section
Who practices in Jackson
NPI-registered providers with a practice address in Jackson, by primary specialty (people, not offices). Per resident, Jackson is furthest above the US among plastic surgeons (5.0 times the US rate) and lowest among chiropractors (0.3 times).
| Specialty | In Jackson | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 179 | 1 per 789 | 1 per 1,340 | Well above |
| Chiropractors | 14 | 1 per 10,085 | 1 per 3,311 | Well below |
| Dermatologists | 27 | 1 per 5,229 | 1 per 17,857 | Well above |
| Physical therapists | 104 | 1 per 1,358 | 1 per 1,181 | Below |
| Optometrists | 15 | 1 per 9,413 | 1 per 5,291 | Well below |
| Podiatrists | 8 | 1 per 17,650 | 1 per 14,706 | Below |
| Plastic surgeons | 12 | 1 per 11,766 | 1 per 58,824 | Well above |
Private-sector health care employers in Hinds County, 2024
2024 annual averages for the whole county. Offices of physicians are 40.9% of them, well above the US share of 32.6%.
- Ambulatory health care establishments464Average employment 7,021
- Offices of physicians190
- Offices of dentists87
- Offices of other health practitioners106
What we'd prioritize for a Jackson practice
Chosen by fixed rules from the figures above.
Keep the patients you already have
Jackson had 12,524 fewer residents in July 2025 than in April 2020 (−8.1%). With fewer new residents arriving, we would set up patient texting first, to keep existing patients coming back.
A crowded field for plastic surgeons
5.0 times the US number of NPI-registered plastic surgeons per resident (one per 11,766 residents). A plastic surgeon here needs a clear focus and real reviews: see our marketing for plastic surgeons.
Room to stand out for chiropractors
Jackson has 0.3 times the US number of NPI-registered chiropractors per resident (one for every 10,085 residents). Fewer local competitors in search for a chiropractor. See our marketing for chiropractors.
Put insurance and payment options up front
Median household income $42,071 (US $80,734). Plans accepted and financing belong on every page of the website.
Talk to Us About Your Jackson Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.