Glendale, CA: Marketing for Dental & Medical Practices
Public data on Glendale, and what we would do first for a practice there because of it.
Glendale at a glance
Furthest from the US: share with a bachelor's degree or higher (47.2% against 35.7%), then share of residents 65 and older (18.9% against 17.2%).
- Residents, July 2025 estimate187,160Down 4.8% from the April 2020 base of 196,523
- Median household income$88,393Below California ($99,122), above the US ($80,734)
- Median age41.4Above both California (37.9) and the US (38.9)
- Residents 65 and older18.9%Well above California (15.7%), above the US (17.2%)
- Bachelor's degree or higher (residents 25+)47.2%Well above both California (37.1%) and the US (35.7%)
- Speak Spanish at home (residents 5+)13.7%Well below California (28.3%), close to the US (13.6%)
The share of residents 65 and older is where Glendale and Burbank (5 miles apart) differ most: 18.9% against 16.3%, then the median household income ($88,393 against $97,082).
Local healthcare landscape in Glendale
Adventist Health Glendale lists its address as 1509 Wilson Terrace and describes itself as a nonprofit, tertiary care hospital that has cared for its community since 1905. Dignity Health lists Glendale Memorial Hospital and Health Center at 1420 S Central Ave in Glendale and lists its emergency room as open 24hrs every day of the week. The City of Glendale's South Glendale Community Plan environmental report says the proposed plan includes all neighborhoods within Glendale south of SR-134, including Downtown Glendale, Adams Hill and Tropico, and places the Tropico town site near Glendale Memorial Hospital and Health Center. A city North Glendale Community Plan presentation pairs Montrose Shopping Park with Sparr Heights, and gives Verdugo City, Indian Springs and Montecito Park their own areas.
Neighborhoods and areas
- Downtown Glendale
- Adams Hill
- Tropico
- Sparr Heights
- Verdugo City
- Indian Springs
- Montecito Park
Sources for this section
- Adventist Health Glendale, Locations
- Adventist Health Glendale, History
- Dignity Health, Glendale Memorial Hospital and Health Center
- City of Glendale, South Glendale Community Plan PEIR, Project Description (glendaleca.gov)
- City of Glendale, North Glendale Community Plan Advisory Group presentation, Places and Neighborhoods (glendaleca.gov)
Who practices in Glendale
NPI-registered providers with a practice address in Glendale, by primary specialty (people, not offices). Per resident, Glendale is furthest above the US among dentists (2.3 times the US rate) and lowest among dermatologists (1.0 times).
| Specialty | In Glendale | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 319 | 1 per 587 | 1 per 1,340 | Well above |
| Chiropractors | 113 | 1 per 1,656 | 1 per 3,311 | Well above |
| Dermatologists | 11 | 1 per 17,015 | 1 per 17,857 | Above |
| Physical therapists | 176 | 1 per 1,063 | 1 per 1,181 | Above |
| Optometrists | 67 | 1 per 2,793 | 1 per 5,291 | Well above |
| Podiatrists | 24 | 1 per 7,798 | 1 per 14,706 | Well above |
| Plastic surgeons | 4 | 1 per 46,790 | 1 per 58,824 | Well above |
Private-sector health care employers in Los Angeles County, 2024
2024 annual averages for the whole county. Offices of other health practitioners are 23.4% of them, below the US share of 27.8%.
- Ambulatory health care establishments31,461Average employment 268,957
- Offices of physicians11,648
- Offices of dentists6,425
- Offices of other health practitioners7,357
What we'd prioritize for a Glendale practice
Chosen by fixed rules from the figures above.
Keep the patients you already have
Glendale had 9,363 fewer residents in July 2025 than in April 2020 (−4.8%). With fewer new residents arriving, we would set up patient texting first, to keep existing patients coming back.
Reviews and your Google Business Profile first
One NPI-registered dentist per 587 residents in Glendale (US: one per 1,340). That is 2.3 times the national rate. We would start with the Google Business Profile and review management.
A crowded field for chiropractors
2.0 times the US number of NPI-registered chiropractors per resident (one per 1,656 residents). A chiropractor here needs a clear focus and real reviews: see our marketing for chiropractors.
Medicare-age services and an easy-to-read site
18.9% of Glendale residents are 65 or older, against 17.2% for the US. Medicare-age services get their own pages, with large type and the phone number one tap away (website design).
California advertising rules to know
The California page quotes the 5 state rules we check before anything goes live.
Talk to Us About Your Glendale Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.