Elizabeth, NJ: Marketing for Dental & Medical Practices
Public data on Elizabeth, and what we would do first for a practice there because of it.
Elizabeth at a glance
Furthest from the US: share of residents who speak Spanish at home (61.9% against 13.6%), then share with a bachelor's degree or higher (14.6% against 35.7%).
- Residents, July 2025 estimate141,675Up 3.2% from the April 2020 base of 137,306
- Median household income$66,555Well below New Jersey ($103,556), below the US ($80,734)
- Median age35.8Below both New Jersey (40.1) and the US (38.9)
- Residents 65 and older11.9%Well below both New Jersey (17.2%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)14.6%Well below both New Jersey (43.6%) and the US (35.7%)
- Speak Spanish at home (residents 5+)61.9%Well above both New Jersey (17.2%) and the US (13.6%)
The share who speak Spanish at home is where Elizabeth and Newark (4 miles apart) differ most: 61.9% against 32.4%, then the share with a bachelor's degree or higher (14.6% against 19.7%).
Local healthcare landscape in Elizabeth
The City of Elizabeth's final draft HUD five-year plan says Trinitas Regional Medical Center is based in the City, and the city's 2020 master plan reexamination lists the Former Elizabeth General Hospital Site at 901-931 East Jersey Street as a redevelopment area. The city's ward maps page says Elizabeth is divided into six wards. Its October 2005 master plan, hosted by Union County, says the City is grouped by informal historic districts, including but not limited to The Port, Peterstown, Keighry Head, Elmora, and the North End. The reexamination report also names the Elizabethport Redevelopment Area and the Midtown Elizabeth Redevelopment Area among the city's redevelopment areas.
Neighborhoods and areas
- Peterstown
- Keighry Head
- Elmora
- North End
- Midtown Elizabeth
- Elizabethport
Sources for this section
Who practices in Elizabeth
NPI-registered providers with a practice address in Elizabeth, by primary specialty (people, not offices). Per resident, Elizabeth is furthest above the US among podiatrists (1.2 times the US rate) and lowest among dermatologists (none registered).
| Specialty | In Elizabeth | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 70 | 1 per 2,024 | 1 per 1,340 | Well below |
| Chiropractors | 24 | 1 per 5,903 | 1 per 3,311 | Well below |
| Dermatologists | 0 | – | 1 per 17,857 | Well below |
| Physical therapists | 19 | 1 per 7,457 | 1 per 1,181 | Well below |
| Optometrists | 10 | 1 per 14,168 | 1 per 5,291 | Well below |
| Podiatrists | 12 | 1 per 11,806 | 1 per 14,706 | Well above |
| Plastic surgeons | 1 | 1 per 141,675 | 1 per 58,824 | Well below |
Private-sector health care employers in Union County, 2024
2024 annual averages for the whole county. Offices of dentists are 23.0% of them, well above the US share of 18.5%.
- Ambulatory health care establishments1,174Average employment 14,124
- Offices of physicians394
- Offices of dentists270
- Offices of other health practitioners292
What we'd prioritize for a Elizabeth practice
Chosen by fixed rules from the figures above.
Room to stand out for dermatologists
No NPI-registered dermatologists list a practice address in Elizabeth (nationally there is one for every 17,857 residents). Fewer local competitors in search for a dermatologist. See our marketing for dermatologists.
Spanish-language service pages
61.9% of Elizabeth residents speak Spanish at home (US 13.6%). Main service pages, forms and review requests get a Spanish version on the website.
Get into local search early
Across the seven provider groups on this page, Elizabeth has 9.6 NPI-registered providers per 10,000 residents, against 22.3 for the US. The thinnest group is dermatologists, with none registered. Fewer competitors to outrank: we would start with local SEO.
Put insurance and payment options up front
Median household income $66,555 (US $80,734). Plans accepted and financing belong on every page of the website.
Talk to Us About Your Elizabeth Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.