University Place, WA: Marketing for Dental & Medical Practices
What the public data says about University Place, and the first steps we would take for a practice there as a result.
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University Place at a glance
Furthest from the US: share of residents who speak Spanish at home (6.7% against 13.6%), then median household income ($99,031 against $80,734).
- Residents, July 2025 estimate35,479Up 1.7% from the April 2020 base of 34,878
- Median household income$99,031Close to Washington ($98,141), well above the US ($80,734)
- Median age40.1Above both Washington (38.3) and the US (38.9)
- Residents 65 and older19.5%Above both Washington (16.6%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)42.1%Above both Washington (39.6%) and the US (35.7%)
- Speak Spanish at home (residents 5+)6.7%Well below both Washington (9.0%) and the US (13.6%)
Beside Lakewood, 4 miles away, University Place differs most on the share who speak Spanish at home: 6.7% against 12.4%; next comes the share with a bachelor's degree or higher (42.1% against 23.2%).
Local healthcare landscape in University Place
University Place was formed in 1995 when about 8 square miles of unincorporated Pierce County incorporated, according to the city's history page. Its Comprehensive Plan, adopted December 2, 2024, lists special planning areas that include the Regional Growth Center, Day Island/Sunset Beach and the Leach Creek Area, and its Policy LU12D calls for specific area plans for the three subarea plan districts: the Town Center District, 27th Street Business District and the Northeast Business District. Zoning overlays named in the plan include Sunset Beach, Day Island and Day Island South Spit. MultiCare lists Allenmore Hospital at 1901 S Union Ave and Tacoma General Hospital at 315 Martin Luther King Jr Way, both in Tacoma, and Allenmore lists an emergency room open 24 hours.
Neighborhoods and areas
- Town Center District
- 27th Street Business District
- Northeast Business District
- Day Island
- Sunset Beach
- Leach Creek Area
Sources for this section
Who practices in University Place
People, not offices: each row counts NPI-registered providers whose practice address is in University Place, by primary specialty. Per resident, dermatologists are the group furthest above the US (2.5 times the US rate) and plastic surgeons the lowest (none registered).
| Specialty | In University Place | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 42 | 1 per 845 | 1 per 1,340 | Well above |
| Chiropractors | 23 | 1 per 1,543 | 1 per 3,311 | Well above |
| Dermatologists | 5 | 1 per 7,096 | 1 per 17,857 | Well above |
| Physical therapists | 37 | 1 per 959 | 1 per 1,181 | Well above |
| Optometrists | 10 | 1 per 3,548 | 1 per 5,291 | Well above |
| Podiatrists | 3 | 1 per 11,826 | 1 per 14,706 | Well above |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Pierce County, 2024
Annual averages for 2024, county-wide. 35.6% of these establishments are offices of other health practitioners, well above the US share of 27.8%.
- Ambulatory health care establishments1,292Average employment 18,804
- Offices of physicians347
- Offices of dentists291
- Offices of other health practitioners460
What we'd prioritize for a University Place practice
Chosen by fixed rules from the figures above.
An opening for plastic surgeons
No NPI-registered plastic surgeons list a practice address in University Place (nationally there is one for every 58,824 residents). That leaves fewer local competitors for a plastic surgeon in search; see our marketing for plastic surgeons.
A crowded field for chiropractors
University Place has 2.1 times the US number of NPI-registered chiropractors per resident, one for every 1,543 residents. A chiropractor here needs a clear focus and real reviews: see our marketing for chiropractors.
Start with reviews and the Google Business Profile
One NPI-registered dentist per 845 residents in University Place (US: one per 1,340). The Google Business Profile comes first, then review management.
Medicare-age services and an easy-to-read site
Residents 65 and older make up 19.5% of University Place, against 17.2% nationally. Medicare-age services get their own pages, with large type and the phone number one tap away (website design).
Want this plan for your practice?
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What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Talk to Us About Your University Place Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing, a medical marketing agency based in Vista, California, works remotely with practices across the United States. Browse all location pages or see our services.











