Round Rock, TX: Marketing for Dental & Medical Practices
Public data on Round Rock, and what we would do first for a practice there because of it.
Round Rock at a glance
Furthest from the US: share of residents 65 and older (11.2% against 17.2%), then share of residents who speak Spanish at home (18.3% against 13.6%).
- Residents, July 2025 estimate141,282Up 18.2% from the April 2020 base of 119,523
- Median household income$99,287Well above both Texas ($78,476) and the US ($80,734)
- Median age36.2Close to Texas (35.6), below the US (38.9)
- Residents 65 and older11.2%Below Texas (13.4%), well below the US (17.2%)
- Bachelor's degree or higher (residents 25+)44.8%Well above both Texas (33.8%) and the US (35.7%)
- Speak Spanish at home (residents 5+)18.3%Well below Texas (28.1%), well above the US (13.6%)
The share who speak Spanish at home is where Round Rock and Cedar Park (9 miles apart) differ most: 18.3% against 9.1%, then the median household income ($99,287 against $129,545).
Local healthcare landscape in Round Rock
St. David's Round Rock Medical Center, part of St. David's HealthCare, is at 2400 Round Rock Ave, and its page describes a Level II Trauma Center. The city's about page lists Ascension Seton Williamson, Baylor Scott & White Healthcare and St. David's Round Rock Medical Center among its major employers. Round Rock 2030, the city's comprehensive plan, refers to branch campuses of Texas State University, Austin Community College and Texas A&M Health Science Center College of Medicine. The plan says neighborhood plans were developed for Greater Round Rock West, the Northeast Neighborhood, Greater Lake Creek and Chisholm Valley, and it cites the Palm Valley Area Planning & Design Study and the Southwest Downtown Plan.
Neighborhoods and areas
- Greater Round Rock West
- Greater Lake Creek
- Chisholm Valley
- Palm Valley
Sources for this section
Who practices in Round Rock
NPI-registered providers with a practice address in Round Rock, by primary specialty (people, not offices). Per resident, Round Rock is furthest above the US among chiropractors (1.2 times the US rate) and lowest among plastic surgeons (0.8 times).
| Specialty | In Round Rock | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 96 | 1 per 1,472 | 1 per 1,340 | Below |
| Chiropractors | 50 | 1 per 2,826 | 1 per 3,311 | Above |
| Dermatologists | 8 | 1 per 17,660 | 1 per 17,857 | Close |
| Physical therapists | 109 | 1 per 1,296 | 1 per 1,181 | Below |
| Optometrists | 29 | 1 per 4,872 | 1 per 5,291 | Above |
| Podiatrists | 9 | 1 per 15,698 | 1 per 14,706 | Below |
| Plastic surgeons | 2 | 1 per 70,641 | 1 per 58,824 | Below |
Private-sector health care employers in Williamson County, 2024
2024 annual averages for the whole county. Offices of dentists are 25.2% of them, well above the US share of 18.5%.
- Ambulatory health care establishments1,202Average employment 10,414
- Offices of physicians343
- Offices of dentists303
- Offices of other health practitioners382
What we'd prioritize for a Round Rock practice
Chosen by fixed rules from the figures above.
Be easy to find for people who just moved here
Round Rock grew by 21,759 residents (+18.2%) between April 2020 and July 2025. With that many new residents, we would start with maps and directory listings.
Stand out among the dental offices nearby
Dentist offices make up 25.2% of the private-sector ambulatory health care establishments in Williamson County, against 18.5% nationally. A dental practice here needs one thing it is known for. See our dental practice marketing.
Lead with elective and cash-pay services
The median household income in Round Rock is $99,287, against $80,734 for the US. Elective work earns its own pages and budget, with Google and Facebook ads.
Texas advertising rules to know
The Texas page quotes the 5 state rules we check before anything goes live.
Location pages near Round Rock
Talk to Us About Your Round Rock Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.