Post Falls, ID

Post Falls, ID: Marketing for Dental & Medical Practices

Public data on Post Falls, and what we would do first for a practice there because of it.

46,715residents (2025 estimate)
30NPI-registered dentists
$82,183median household income

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Residents

Post Falls at a glance

The two figures furthest from the US are the share of residents who speak Spanish at home (2.0% against 13.6%) and the share with a bachelor's degree or higher (25.3% against 35.7%).

  • Residents, July 2025 estimate46,715Up 21.0% from the April 2020 base of 38,620
  • Median household income$82,183Above Idaho ($77,800), close to the US ($80,734)
  • Median age35.0Below both Idaho (37.3) and the US (38.9)
  • Residents 65 and older15.0%Below both Idaho (17.0%) and the US (17.2%)
  • Bachelor's degree or higher (residents 25+)25.3%Well below both Idaho (31.8%) and the US (35.7%)
  • Speak Spanish at home (residents 5+)2.0%Well below both Idaho (8.1%) and the US (13.6%)

Beside Coeur d'Alene, 7 miles away, Post Falls differs most on the share of residents 65 and older: 15.0% against 20.4%; next comes the share with a bachelor's degree or higher (25.3% against 31.2%).

Providers

Who practices in Post Falls

NPI-registered providers with a practice address in Post Falls, by primary specialty (people, not offices). Per resident, Post Falls is furthest above the US among chiropractors (1.7 times the US rate) and lowest among dermatologists (none registered).

SpecialtyIn Post FallsResidents per providerUSAgainst the US
Dentists301 per 1,5571 per 1,340Below
Chiropractors241 per 1,9461 per 3,311Well above
Dermatologists0–1 per 17,857Well below
Physical therapists411 per 1,1391 per 1,181Above
Optometrists51 per 9,3431 per 5,291Well below
Podiatrists11 per 46,7151 per 14,706Well below
Plastic surgeons11 per 46,7151 per 58,824Well above
Local context

Local healthcare landscape in Post Falls

Northwest Specialty Hospital lists its address as 1593 E Polston Ave, Post Falls, ID 83854, and calls itself a physician owned and operated healthcare organization. Kootenai Health, at 2003 Kootenai Health Way in Coeur d'Alene, also names a Kootenai Urgent Care Post Falls on its home page. The city's Comprehensive Plan, adopted by the City Council on July 7, 2020, names focus areas including City Center, Milltown North, Milltown South, Riverbend, Corbin, Westridge and Central Prairie, along with East Prairie, West Prairie and Seltice Central. It places Milltown South immediately east of City Center and describes Corbin as a sparsely-developed place typified by small farms, rural subdivisions and vacant properties.

Neighborhoods and areas

  • Seltice Central
  • Milltown North
  • Milltown South
  • Riverbend
  • Corbin
  • Westridge
  • Central Prairie

Sources for this section

Employers

Private-sector health care employers in Kootenai County, 2024

2024 annual averages for the whole county. Offices of physicians are 16.2% of them, well below the US share of 32.6%.

  • Ambulatory health care establishments760Average employment 5,038
  • Offices of physicians123
  • Offices of dentists90
  • Offices of other health practitioners194
Our plan

What we'd prioritize for a Post Falls practice

Picked from the figures above by fixed rules.

  1. An opening for dermatologists

    No NPI-registered dermatologists list a practice address in Post Falls (nationally there is one for every 17,857 residents). That leaves fewer local competitors for a dermatologist in search; see our marketing for dermatologists.

  2. Be easy to find for people who just moved here

    Post Falls grew by 8,095 residents (+21.0%) between April 2020 and July 2025. For that many new residents, maps and directory listings come first.

  3. A crowded field for chiropractors

    Post Falls has 1.7 times the US number of NPI-registered chiropractors per resident, one for every 1,946 residents. A clear focus and real reviews matter for a chiropractor here; see our marketing for chiropractors.

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Sources

Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.