Fredericksburg, VA: Marketing for Dental & Medical Practices
Public data on Fredericksburg, and what we would do first for a practice there because of it.
Fredericksburg at a glance
Furthest from the US: share of residents 65 and older (11.4% against 17.2%), then share of residents who speak Spanish at home (9.2% against 13.6%).
- Residents, July 2025 estimate30,393Up 8.6% from the April 2020 base of 27,977
- Median household income$86,071Below Virginia ($93,170), above the US ($80,734)
- Median age32.1Below both Virginia (39.0) and the US (38.9)
- Residents 65 and older11.4%Well below both Virginia (16.7%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)46.1%Above Virginia (42.2%), well above the US (35.7%)
- Speak Spanish at home (residents 5+)9.2%Above Virginia (7.9%), well below the US (13.6%)
The share who speak Spanish at home is where Fredericksburg and Manassas (31 miles apart) differ most: 9.2% against 39.2%, then the share with a bachelor's degree or higher (46.1% against 32.7%).
Local healthcare landscape in Fredericksburg
Mary Washington Healthcare says it began in 1899 as a hospital in Fredericksburg, Virginia, and describes itself as a non-profit regional system. Its Mary Washington Hospital is a regional medical center with a designated Level II trauma center, Primary Stroke Center, and Level III NICU. The health system's location search lists Bowling Green, Fredericksburg, King George, Ruther Glen, Spotsylvania Courthouse and Stafford. The city says Fredericksburg consists of 10 small area planning areas. Area 3, Plank Road/Rte 3, includes the neighborhoods of Idlewild, Altoona, and Great Oaks. Area 6, Princess Anne Street/Rte 1 (North), includes Normandy Village, Riverside, and Fall Hill. Small Area 8 includes the Mayfield residential neighborhood, and one planning area is titled Area 1, Central Park and Celebrate Virginia.
Neighborhoods and areas
- Idlewild
- Altoona
- Great Oaks
- Normandy Village
- Riverside
- Fall Hill
- Mayfield
Sources for this section
Who practices in Fredericksburg
NPI-registered providers with a practice address in Fredericksburg, by primary specialty (people, not offices). Per resident, Fredericksburg is furthest above the US among dermatologists (4.1 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Fredericksburg | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 50 | 1 per 608 | 1 per 1,340 | Well above |
| Chiropractors | 17 | 1 per 1,788 | 1 per 3,311 | Well above |
| Dermatologists | 7 | 1 per 4,342 | 1 per 17,857 | Well above |
| Physical therapists | 51 | 1 per 596 | 1 per 1,181 | Well above |
| Optometrists | 9 | 1 per 3,377 | 1 per 5,291 | Well above |
| Podiatrists | 7 | 1 per 4,342 | 1 per 14,706 | Well above |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Fredericksburg city, 2024
2024 annual averages for the whole county. Offices of other health practitioners are 21.5% of them, well below the US share of 27.8%.
- Ambulatory health care establishments200Average employment 3,094
- Offices of physicians76
- Offices of dentists31
- Offices of other health practitioners43
What we'd prioritize for a Fredericksburg practice
Chosen by fixed rules from the figures above.
Room to stand out for plastic surgeons
No NPI-registered plastic surgeons list a practice address in Fredericksburg (nationally there is one for every 58,824 residents). Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.
Reviews and your Google Business Profile first
One NPI-registered dentist per 608 residents in Fredericksburg (US: one per 1,340). That is 2.2 times the national rate. We would start with the Google Business Profile and review management.
Be easy to find for people who just moved here
Fredericksburg grew by 2,416 residents (+8.6%) between April 2020 and July 2025. With that many new residents, we would start with maps and directory listings.
A crowded field for physical therapists
2.0 times the US number of NPI-registered physical therapists per resident (one per 596 residents). A physical therapist here needs a clear focus and real reviews: see our marketing for physical therapists.
Location pages near Fredericksburg
Talk to Us About Your Fredericksburg Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.