Florissant, MO: Marketing for Dental & Medical Practices
Public data on Florissant, and what we would do first for a practice there because of it.
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Florissant at a glance
The two figures furthest from the US are the share of residents who speak Spanish at home (2.6% against 13.6%) and the share with a bachelor's degree or higher (22.4% against 35.7%).
- Residents, July 2025 estimate51,124Down 2.7% from the April 2020 base of 52,537
- Median household income$65,318Below both Missouri ($70,702) and the US ($80,734)
- Median age37.6Below both Missouri (39.0) and the US (38.9)
- Residents 65 and older16.1%Below both Missouri (17.9%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)22.4%Well below both Missouri (32.4%) and the US (35.7%)
- Speak Spanish at home (residents 5+)2.6%Below Missouri (2.9%), well below the US (13.6%)
Beside University City, 9 miles away, Florissant differs most on the share with a bachelor's degree or higher: 22.4% against 64.9%; next comes the median household income ($65,318 against $80,694).
Who practices in Florissant
NPI-registered providers with a practice address in Florissant, by primary specialty (people, not offices). Per resident, Florissant is furthest above the US among podiatrists (2.0 times the US rate) and lowest among plastic surgeons (none matched inside the city).
| Specialty | In Florissant | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 40 | 1 per 1,278 | 1 per 1,340 | Above |
| Chiropractors | 11 | 1 per 4,648 | 1 per 3,311 | Well below |
| Dermatologists | 1 | 1 per 51,124 | 1 per 17,857 | Well below |
| Physical therapists | 39 | 1 per 1,311 | 1 per 1,181 | Below |
| Optometrists | 10 | 1 per 5,112 | 1 per 5,291 | Above |
| Podiatrists | 7 | 1 per 7,303 | 1 per 14,706 | Well above |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
These counts include only providers whose practice address the Census Geocoder places inside Florissant (235 of 249 providers' practice addresses in the surrounding ZIP codes matched), so they are a minimum: providers at addresses the geocoder could not match are left out.
Local healthcare landscape in Florissant
Florissant's 2050 comprehensive plan calls the city a growing healthcare services center and names BJC Northwest Healthcare and Siteman Cancer Center. The plan also lists the redevelopment of the Dunn Road and Pershall Road corridors with new healthcare, high-tech, back-office developments and hospitality uses among its strategies. On the city's own pages, the city says the special area it wants to promote is designated as Old Town, and Old Town also includes the historic district of Florissant. The plan's zoning list includes a Historic Residential District and a Historic Business District, and the city's Historic Districts page says the Historic Residential and Historic Business districts are located at the center of the city, as is City Hall.
Neighborhoods and areas
- Old Town
- Historic Residential District
- Historic Business District
Sources for this section
Private-sector health care employers in St. Louis County, 2024
2024 annual averages for the whole county. 16.7% of these establishments are offices of dentists, below the US share of 18.5%.
- Ambulatory health care establishments2,740Average employment 33,846
- Offices of physicians972
- Offices of dentists457
- Offices of other health practitioners772
What we'd prioritize for a Florissant practice
Picked from the figures above by fixed rules.
An opening for plastic surgeons
None of the NPI-registered plastic surgeons list a practice address in Florissant; nationally there is one for every 58,824 residents. That leaves fewer local competitors for a plastic surgeon in search; see our marketing for plastic surgeons.
Keep the patients you already have
Between April 2020 and July 2025, Florissant lost 1,413 residents (−2.7%). With fewer new residents arriving, we would set up patient texting first, to keep existing patients coming back.
Insurance and payment options first
The median household income in Florissant is $65,318, against $80,734 for the US. We would list plans accepted and financing options on every page of the website.
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What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Talk to Us About Your Florissant Practice
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Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- Census Geocoder, 2020 census blocks (2020 and current address ranges)
- Census 2020 Block Assignment Files
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts are NPI records whose practice address the Census Geocoder places inside Florissant, using 2020 census blocks.
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