Dickinson, ND

Dickinson, ND: Marketing for Dental & Medical Practices

What the public data says about Dickinson, and the first steps we would take for a practice there as a result.

25,870residents (2025 estimate)
16NPI-registered dentists
$82,696median household income

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Residents

Dickinson at a glance

The two figures furthest from the US are the share of residents who speak Spanish at home (5.0% against 13.6%) and the share of residents 65 and older (12.8% against 17.2%).

  • Residents, July 2025 estimate25,870Up 0.8% from the April 2020 base of 25,673
  • Median household income$82,696Above North Dakota ($76,657), close to the US ($80,734)
  • Median age33.3Below both North Dakota (35.9) and the US (38.9)
  • Residents 65 and older12.8%Well below both North Dakota (16.6%) and the US (17.2%)
  • Bachelor's degree or higher (residents 25+)31.9%Close to North Dakota (32.7%), below the US (35.7%)
  • Speak Spanish at home (residents 5+)5.0%Well above North Dakota (2.3%), well below the US (13.6%)

Beside Mandan, 90 miles away, Dickinson differs most on the share of residents 65 and older: 12.8% against 16.4%; next comes the median household income ($82,696 against $71,780).

Local context

Local healthcare landscape in Dickinson

CHI St. Alexius Health Dickinson says it has been serving southwestern North Dakota since 1912, and that its health care facility in west Dickinson dates to 2014, and the facility at 2500 Fairway Street houses its critical access hospital and all of its Dickinson clinic locations under one roof. The city's Downtown Dickinson page says Legacy Square was completed in 2023, and its venue includes a splash pad and shaded seating areas, a large digital graphic display and performance stage. Dickinson's West Dickinson Area Study, a planning document in the city's Municode library, says it will further the work begun in Dickinson 2035: Roadmap to the Future.

Providers

Who practices in Dickinson

People, not offices: each row counts NPI-registered providers whose practice address is in Dickinson, by primary specialty. Per resident, chiropractors are the group furthest above the US (2.8 times the US rate) and plastic surgeons the lowest (none registered).

SpecialtyIn DickinsonResidents per providerUSAgainst the US
Dentists161 per 1,6171 per 1,340Below
Chiropractors221 per 1,1761 per 3,311Well above
Dermatologists11 per 25,8701 per 17,857Well below
Physical therapists391 per 6631 per 1,181Well above
Optometrists101 per 2,5871 per 5,291Well above
Podiatrists21 per 12,9351 per 14,706Above
Plastic surgeons0–1 per 58,824Well below
Employers

Private-sector health care employers in Stark County, 2024

Annual averages for 2024, county-wide. 6.9% of these establishments are offices of physicians, well below the US share of 32.6%.

  • Ambulatory health care establishments72Average employment 756
  • Offices of physicians5
  • Offices of dentists13
  • Offices of other health practitioners40
Our plan

What we'd prioritize for a Dickinson practice

Chosen by fixed rules from the figures above.

  1. An opening for plastic surgeons

    No NPI-registered plastic surgeons list a practice address in Dickinson (nationally there is one for every 58,824 residents). Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.

  2. Stand out among the chiropractors already here

    Dickinson has 2.8 times the US number of NPI-registered chiropractors per resident, one for every 1,176 residents. A chiropractor here needs a clear focus and real reviews: see our marketing for chiropractors.

  3. Show the practice on social media

    The median age in Dickinson is 33.3, against 38.9 for the US. Our social media plan includes regular posts showing the team and the office.

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Sources

Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.