Bixby, OK

Bixby, OK: Marketing for Dental & Medical Practices

Public data on Bixby, and what we would do first for a practice there because of it.

32,766residents (2025 estimate)
15NPI-registered dentists
$104,404median household income

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Residents

Bixby at a glance

Furthest from the US: share of residents who speak Spanish at home (4.5% against 13.6%), then share with a bachelor's degree or higher (48.3% against 35.7%).

  • Residents, July 2025 estimate32,766Up 14.0% from the April 2020 base of 28,735
  • Median household income$104,404Well above both Oklahoma ($65,039) and the US ($80,734)
  • Median age36.4Close to Oklahoma (37.0), below the US (38.9)
  • Residents 65 and older12.9%Well below both Oklahoma (16.3%) and the US (17.2%)
  • Bachelor's degree or higher (residents 25+)48.3%Well above both Oklahoma (28.3%) and the US (35.7%)
  • Speak Spanish at home (residents 5+)4.5%Well below both Oklahoma (8.1%) and the US (13.6%)

The share of residents 65 and older is where Bixby and Jenks (6 miles apart) differ most: 12.9% against 10.2%, then the median household income ($104,404 against $111,004).

Providers

Who practices in Bixby

People, not offices: each row counts NPI-registered providers whose practice address is in Bixby, by primary specialty. Per resident, chiropractors are the group furthest above the US (1.2 times the US rate) and plastic surgeons the lowest (none registered).

SpecialtyIn BixbyResidents per providerUSAgainst the US
Dentists151 per 2,1841 per 1,340Well below
Chiropractors121 per 2,7311 per 3,311Well above
Dermatologists11 per 32,7661 per 17,857Well below
Physical therapists111 per 2,9791 per 1,181Well below
Optometrists61 per 5,4611 per 5,291Below
Podiatrists0–1 per 14,706Well below
Plastic surgeons0–1 per 58,824Well below
Local context

Local healthcare landscape in Bixby

The city's 2018 Map Atlas states that the City of Bixby does not currently contain any public health facilities, such as hospitals or medical centers, and it lists the St. Francis Medical Complex in Glenpool, St. John Broken Arrow in Broken Arrow and Oklahoma Surgical Hospital in Jenks as health service facilities within the area. Bixby's 2030 Comprehensive Plan names Downtown Bixby and the River District, places a library in the Central Business District, and names the Stanford Elm Neighborhood. Its Area 2 consists of Downtown Bixby and the surrounding area, including Bentley Park. The Downtown Design Overlay Standards, dated September 28, 2020, describe an area running from the Central Business District east toward Bixby Public School property.

Employers

Private-sector health care employers in Tulsa County, 2024

2024 annual averages for the whole county. 14.8% of these establishments are offices of dentists, well below the US share of 18.5%.

  • Ambulatory health care establishments2,049Average employment 24,007
  • Offices of physicians684
  • Offices of dentists303
  • Offices of other health practitioners626
Our plan

What we'd prioritize for a Bixby practice

Chosen by fixed rules from the figures above.

  1. An opening for podiatrists

    None of the NPI-registered podiatrists list a practice address in Bixby; nationally there is one for every 14,706 residents. Fewer local competitors in search for a podiatrist. See our marketing for podiatrists.

  2. Make the practice easy to find for new residents

    Bixby grew by 4,031 residents (+14.0%) between April 2020 and July 2025. With that many new residents, we would start with maps and directory listings.

  3. Start local SEO early

    Counting all seven provider groups on this page, Bixby has 13.7 NPI-registered providers per 10,000 residents; the US has 22.3. The thinnest group is podiatrists, with none registered. Fewer competitors to outrank: we would start with local SEO.

  4. Lead with elective and cash-pay services

    Bixby has a median household income of $104,404; the US median is $80,734. Elective work earns its own pages and budget, with Google and Facebook ads.

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Sources

Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.