Dental & Medical Practice Marketing in Alabaster, AL
Public data on Alabaster, and what we would do first for a practice there because of it.
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Alabaster at a glance
The two figures furthest from the US are the share of residents who speak Spanish at home (8.7% against 13.6%) and the share of residents 65 and older (14.4% against 17.2%).
- Residents, July 2025 estimate34,748Up 4.2% from the April 2020 base of 33,341
- Median household income$91,357Well above Alabama ($63,999), above the US ($80,734)
- Median age39.6Close to both Alabama (39.3) and the US (38.9)
- Residents 65 and older14.4%Below both Alabama (17.8%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)41.1%Well above Alabama (28.4%), above the US (35.7%)
- Speak Spanish at home (residents 5+)8.7%Well above Alabama (3.9%), well below the US (13.6%)
The share of residents 65 and older is where Alabaster and Pelham (9 miles apart) differ most: 14.4% against 18.3%, then the share who speak Spanish at home (8.7% against 10.3%).
Local healthcare landscape in Alabaster
Baptist Health Shelby Hospital, at 1000 1st Street N in Alabaster, says its history began in 1959 and lists oncology, orthopedics, emergency room care and surgical care among its services, along with Primary Stroke Center certification from The Joint Commission. The city's Living in Alabaster page names the Shelby Baptist Medical Center and says it has 24 hour medical service. Alabaster's Medical Mile Overlay District covers properties along US Hwy 31 North from Simmsville Road to Hillwood Lane, and calls for uses compatible and complementary with the existing medical facilities and offices. The city's history page names the Siluria Mill District, an area that contains the Municipal Complex, and the Living page names Propst Promenade and Colonial Promenade South, just off the 238 exit on I-65.
Neighborhoods and areas
- Siluria Mill District
- Medical Mile
Sources for this section
Who practices in Alabaster
People, not offices: each row counts NPI-registered providers whose practice address is in Alabaster, by primary specialty. Per resident, Alabaster is furthest above the US among dermatologists (1.5 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Alabaster | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 18 | 1 per 1,930 | 1 per 1,340 | Well below |
| Chiropractors | 2 | 1 per 17,374 | 1 per 3,311 | Well below |
| Dermatologists | 3 | 1 per 11,583 | 1 per 17,857 | Well above |
| Physical therapists | 24 | 1 per 1,448 | 1 per 1,181 | Below |
| Optometrists | 7 | 1 per 4,964 | 1 per 5,291 | Above |
| Podiatrists | 1 | 1 per 34,748 | 1 per 14,706 | Well below |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Shelby County, 2024
2024 annual averages for the whole county. 30.5% of these establishments are offices of other health practitioners, above the US share of 27.8%.
- Ambulatory health care establishments511Average employment 4,922
- Offices of physicians158
- Offices of dentists98
- Offices of other health practitioners156
What we'd prioritize for a Alabaster practice
Chosen by fixed rules from the figures above.
An opening for plastic surgeons
None of the NPI-registered plastic surgeons list a practice address in Alabaster; nationally there is one for every 58,824 residents. Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.
Start local SEO early
Counting all seven provider groups on this page, Alabaster has 15.8 NPI-registered providers per 10,000 residents; the US has 22.3. Plastic surgeons are the thinnest group, with none registered. Fewer competitors to outrank: we would start with local SEO.
A complete Google Business Profile
Before anything else, the profile patients see in Alabaster map results should be complete and accurate: hours, services, photos and the right categories, with matching directory listings everywhere else.
Want this plan for your practice?
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What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Talk to Us About Your Alabaster Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.