Peoria, AZ: Marketing for Dental & Medical Practices
Public data on Peoria, and what we would do first for a practice there because of it.
Peoria at a glance
Furthest from the US: share of residents who speak Spanish at home (9.5% against 13.6%), then median household income ($95,815 against $80,734).
- Residents, July 2025 estimate200,881Up 5.2% from the April 2020 base of 190,980
- Median household income$95,815Above both Arizona ($79,964) and the US ($80,734)
- Median age41.7Above both Arizona (39.0) and the US (38.9)
- Residents 65 and older19.6%Above both Arizona (18.9%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)36.3%Above Arizona (33.3%), close to the US (35.7%)
- Speak Spanish at home (residents 5+)9.5%Well below both Arizona (19.3%) and the US (13.6%)
The share who speak Spanish at home is where Peoria and Surprise (12 miles apart) differ most: 9.5% against 7.7%, then the share with a bachelor's degree or higher (36.3% against 30.5%).
Local healthcare landscape in Peoria
Peoria's General Plan 2040 identifies Activity Centers named Old Town, Lake Pleasant, Loop 303 and P83, and says the Old Town Activity Center area encompasses the historic townsite area at 83rd and Peoria Avenues. The plan lists the Vistancia Planned Community District, Lake Pleasant Heights SAP, Saddleback Heights SAP, Verlago Planned Community District and the Old Town SAP among its Master Planned Areas. The city elects its council by district, and its districts are named Acacia, Ironwood, Mesquite, Palo Verde, Pine and Willow. Abrazo Peoria Emergency Center lists its address as 26900 N. Lake Pleasant Pkwy. in Peoria, says it is an extension of Abrazo Arrowhead Campus, and says it has a full-service lab and diagnostic imaging equipment on-site.
Neighborhoods and areas
- Old Town
- Lake Pleasant
- Vistancia
- Lake Pleasant Heights
- Saddleback Heights
- Verlago
Sources for this section
Who practices in Peoria
NPI-registered providers with a practice address in Peoria, by primary specialty (people, not offices). Per resident, Peoria is furthest above the US among dermatologists (1.9 times the US rate) and lowest among plastic surgeons (0.3 times).
| Specialty | In Peoria | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 139 | 1 per 1,445 | 1 per 1,340 | Below |
| Chiropractors | 57 | 1 per 3,524 | 1 per 3,311 | Below |
| Dermatologists | 21 | 1 per 9,566 | 1 per 17,857 | Well above |
| Physical therapists | 155 | 1 per 1,296 | 1 per 1,181 | Below |
| Optometrists | 24 | 1 per 8,370 | 1 per 5,291 | Well below |
| Podiatrists | 23 | 1 per 8,734 | 1 per 14,706 | Well above |
| Plastic surgeons | 1 | 1 per 200,881 | 1 per 58,824 | Well below |
Private-sector health care employers in Maricopa County, 2024
2024 annual averages for the whole county. Offices of other health practitioners are 31.2% of them, above the US share of 27.8%.
- Ambulatory health care establishments11,811Average employment 163,832
- Offices of physicians3,879
- Offices of dentists2,032
- Offices of other health practitioners3,685
What we'd prioritize for a Peoria practice
Chosen by fixed rules from the figures above.
Room to stand out for plastic surgeons
Peoria has 0.3 times the US number of NPI-registered plastic surgeons per resident (one for every 200,881 residents). Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.
A crowded field for dermatologists
1.9 times the US number of NPI-registered dermatologists per resident (one per 9,566 residents). A dermatologist here needs a clear focus and real reviews: see our marketing for dermatologists.
Be easy to find for people who just moved here
Peoria grew by 9,901 residents (+5.2%) between April 2020 and July 2025. With that many new residents, we would start with maps and directory listings.
Medicare-age services and an easy-to-read site
19.6% of Peoria residents are 65 or older, against 17.2% for the US. Medicare-age services get their own pages, with large type and the phone number one tap away (website design).
Arizona advertising rules to know
The Arizona page quotes the 3 state rules we check before anything goes live.
Talk to Us About Your Peoria Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.