Madison Heights, MI: Marketing for Dental & Medical Practices
Public data on Madison Heights, and what we would do first for a practice there because of it.
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Madison Heights at a glance
Furthest from the US: share of residents who speak Spanish at home (1.6% against 13.6%), then median household income ($69,503 against $80,734).
- Residents, July 2025 estimate28,297Down 0.6% from the April 2020 base of 28,463
- Median household income$69,503Below both Michigan ($72,875) and the US ($80,734)
- Median age39.0Close to both Michigan (40.2) and the US (38.9)
- Residents 65 and older18.8%Close to Michigan (18.6%), above the US (17.2%)
- Bachelor's degree or higher (residents 25+)33.9%Above Michigan (32.5%), below the US (35.7%)
- Speak Spanish at home (residents 5+)1.6%Well below both Michigan (3.1%) and the US (13.6%)
The share with a bachelor's degree or higher is where Madison Heights and Royal Oak (3 miles apart) differ most: 33.9% against 64.1%, then the median household income ($69,503 against $101,109).
Local healthcare landscape in Madison Heights
Henry Ford Health lists a medical center in Madison Heights that provides 24/7 emergency care for patients of all ages, with on-site lab services and advanced imaging, including X-ray and CT. The city's master plan, dated February 2021, states that St. John Macomb-Oakland Hospital is located in the City of Madison Heights and places the Henry Ford Medical Center northeast of the city, in Sterling Heights. Henry Ford Health describes that Sterling Heights center as a full-service medical center with a 24/7 emergency department. The same plan carries forward a neighborhood map from the 1989 Master Plan, with boundaries generally at mile or half-mile intervals and named after the school located there. Its neighborhood analyses cover Campbell, Civic Center, Edison, Lessenger, Monroe, Roosevelt, Simonds and Woodside.
Neighborhoods and areas
- Campbell
- Civic Center
- Edison
- Lessenger
- Monroe
- Roosevelt
- Simonds
- Woodside
Sources for this section
Who practices in Madison Heights
NPI-registered providers with a practice address in Madison Heights, by primary specialty (people, not offices). Per resident, Madison Heights is furthest above the US among podiatrists (3.1 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Madison Heights | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 29 | 1 per 976 | 1 per 1,340 | Well above |
| Chiropractors | 8 | 1 per 3,537 | 1 per 3,311 | Below |
| Dermatologists | 1 | 1 per 28,297 | 1 per 17,857 | Well below |
| Physical therapists | 63 | 1 per 449 | 1 per 1,181 | Well above |
| Optometrists | 14 | 1 per 2,021 | 1 per 5,291 | Well above |
| Podiatrists | 6 | 1 per 4,716 | 1 per 14,706 | Well above |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Oakland County, 2024
Annual averages for 2024, county-wide. 20.0% of these establishments are offices of dentists, above the US share of 18.5%.
- Ambulatory health care establishments3,644Average employment 45,763
- Offices of physicians1,267
- Offices of dentists727
- Offices of other health practitioners978
What we'd prioritize for a Madison Heights practice
Chosen by fixed rules from the figures above.
An opening for plastic surgeons
None of the NPI-registered plastic surgeons list a practice address in Madison Heights; nationally there is one for every 58,824 residents. Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.
A crowded field for physical therapists
Madison Heights has 2.6 times the US number of NPI-registered physical therapists per resident, one for every 449 residents. A physical therapist here needs a clear focus and real reviews: see our marketing for physical therapists.
Start with reviews and the Google Business Profile
Madison Heights has one NPI-registered dentist for every 976 residents, against one per 1,340 nationally. The Google Business Profile comes first, then review management.
Insurance and payment options first
The median household income in Madison Heights is $69,503, against $80,734 for the US. Plans accepted and financing belong on every page of the website.
Want this plan for your practice?
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What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Planning Marketing for a Madison Heights Practice? Talk to Us
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Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.