Grants Pass, OR

Grants Pass, OR: Marketing for Dental & Medical Practices

Public data on Grants Pass, and what we would do first for a practice there because of it.

39,239residents (2025 estimate)
72NPI-registered dentists
$59,646median household income

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Residents

Grants Pass at a glance

The two figures furthest from the US are the share of residents who speak Spanish at home (4.6% against 13.6%) and the share with a bachelor's degree or higher (19.3% against 35.7%).

  • Residents, July 2025 estimate39,239Up 0.2% from the April 2020 base of 39,169
  • Median household income$59,646Well below both Oregon ($83,011) and the US ($80,734)
  • Median age40.8Close to Oregon (40.4), above the US (38.9)
  • Residents 65 and older22.4%Above Oregon (19.1%), well above the US (17.2%)
  • Bachelor's degree or higher (residents 25+)19.3%Well below both Oregon (36.8%) and the US (35.7%)
  • Speak Spanish at home (residents 5+)4.6%Well below both Oregon (9.0%) and the US (13.6%)

Beside Medford, 25 miles away, Grants Pass differs most on the share who speak Spanish at home: 4.6% against 8.7%; next comes the share with a bachelor's degree or higher (19.3% against 30.1%).

Providers

Who practices in Grants Pass

NPI-registered providers with a practice address in Grants Pass, by primary specialty (people, not offices). Per resident, podiatrists are the group furthest above the US (3.0 times the US rate) and plastic surgeons the lowest (none matched inside the city).

SpecialtyIn Grants PassResidents per providerUSAgainst the US
Dentists721 per 5451 per 1,340Well above
Chiropractors251 per 1,5701 per 3,311Well above
Dermatologists11 per 39,2391 per 17,857Well below
Physical therapists781 per 5031 per 1,181Well above
Optometrists141 per 2,8031 per 5,291Well above
Podiatrists81 per 4,9051 per 14,706Well above
Plastic surgeons0–1 per 58,824Well below

These counts include only providers whose practice address the Census Geocoder places inside Grants Pass (202 of 206 providers' practice addresses in the surrounding ZIP codes matched), so they are a minimum: providers at addresses the geocoder could not match are left out.

Local context

Local healthcare landscape in Grants Pass

Asante's home page gives the address of Asante Three Rivers Medical Center as 500 SW Ramsey Ave in Grants Pass, and its About Us page names Three Rivers Medical Center in Grants Pass among Asante's facilities. The city's Comprehensive Plan Land Use Element examines the Urban Growth Boundary area as seven residential subareas containing 33 distinct neighborhoods, plus commercial and industrial subareas. Riverside Park Neighborhood is located from the Rogue River south to Rogue River Highway. College Heights Neighborhood is located in and around the Rogue Community College. Manzanita Neighborhood is in the south central part of the Northwest Subarea, and Gilbert Creek Neighborhood is in the northern urbanizing portion of that subarea. The plan also names the Highland and Rogueview neighborhoods. The city's historic resources page says Grants Pass has the G Street Historic District on the National Register of Historic Places.

Neighborhoods and areas

  • Riverside Park
  • College Heights
  • Manzanita
  • Gilbert Creek
  • Highland
  • Rogueview
  • G Street Historic District

Sources for this section

Employers

Private-sector health care employers in Josephine County, 2024

2024 annual averages for the whole county. Offices of physicians are 25.0% of them, well below the US share of 32.6%.

  • Ambulatory health care establishments168Average employment 2,177
  • Offices of physicians42
  • Offices of dentists34
  • Offices of other health practitioners56
Our plan

What we'd prioritize for a Grants Pass practice

Chosen by fixed rules from the figures above.

  1. An opening for plastic surgeons

    None of the NPI-registered plastic surgeons list a practice address in Grants Pass; nationally there is one for every 58,824 residents. Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.

  2. Reviews and your Google Business Profile first

    One NPI-registered dentist per 545 residents in Grants Pass (US: one per 1,340). That works out to 2.5 times the US rate. The Google Business Profile comes first, then review management.

  3. A crowded field for physical therapists

    Grants Pass has 2.3 times the US number of NPI-registered physical therapists per resident, one for every 503 residents. A clear focus and real reviews matter for a physical therapist here; see our marketing for physical therapists.

  4. Easy-to-read pages for Medicare-age services

    22.4% of Grants Pass residents are 65 or older, against 17.2% for the US. We would give Medicare-age services their own pages, set in large type with the phone number one tap away (website design).

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Sources

Provider counts are NPI records whose practice address the Census Geocoder places inside Grants Pass, using 2020 census blocks.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.