Dental & Medical Practice Marketing in Florence, AL
Public data on Florence, and what we would do first for a practice there because of it.
Why Medical Practices Choose Medi-Edge
5.0★ Google Rating
HIPAA Compliant
Every website, campaign & workflow
Medical-First Approach
Proper terminology & compliance built in
10M+ Social Views
On the social accounts we manage
Medical Websites That Convert Patients
HIPAA-compliant, mobile-first websites built exclusively for healthcare practices — custom-designed to rank, attract, and grow your patient base.
Florence at a glance
The two figures furthest from the US are the share of residents who speak Spanish at home (5.2% against 13.6%) and the median household income ($52,174 against $80,734).
- Residents, July 2025 estimate42,581Up 6.0% from the April 2020 base of 40,180
- Median household income$52,174Below Alabama ($63,999), well below the US ($80,734)
- Median age35.1Below both Alabama (39.3) and the US (38.9)
- Residents 65 and older17.5%Close to both Alabama (17.8%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)34.5%Well above Alabama (28.4%), below the US (35.7%)
- Speak Spanish at home (residents 5+)5.2%Well above Alabama (3.9%), well below the US (13.6%)
Beside Athens, 41 miles away, Florence differs most on the median household income: $52,174 against $69,922; next comes the share who speak Spanish at home (5.2% against 6.3%).
Local healthcare landscape in Florence
North Alabama Medical Center opened its doors in 2018 as the replacement facility for Eliza Coffee Memorial Hospital, in Florence, Alabama. Its address is 1701 Veterans Drive, and its locations page also lists a Cloyd Campus at 2111 Cloyd Blvd. The hospital calls itself a Certified Chest Pain center, and says its 24-hour emergency department serves as the primary referral center for major trauma cases in Northwest Alabama. The city's urban planning page, for its Department of Planning and Community Development, mentions preservation of historic areas and green spaces. The city's historic districts page names College Place, Downtown Florence, McFarland Heights, Sannoner, Seminary-O'Neal and Wilson Park Houses, and says the Cherry Street Historic District was added to the National Register of Historic Places in 1997.
Neighborhoods and areas
- College Place
- Downtown Florence
- McFarland Heights
- Sannoner
- Seminary-O'Neal
- Wilson Park Houses
Sources for this section
Who practices in Florence
People, not offices: each row counts NPI-registered providers whose practice address is in Florence, by primary specialty. Per resident, Florence is furthest above the US among podiatrists (1.7 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Florence | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 43 | 1 per 990 | 1 per 1,340 | Well above |
| Chiropractors | 14 | 1 per 3,042 | 1 per 3,311 | Above |
| Dermatologists | 3 | 1 per 14,194 | 1 per 17,857 | Well above |
| Physical therapists | 44 | 1 per 968 | 1 per 1,181 | Well above |
| Optometrists | 10 | 1 per 4,258 | 1 per 5,291 | Well above |
| Podiatrists | 5 | 1 per 8,516 | 1 per 14,706 | Well above |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Lauderdale County, 2024
2024 annual averages for the whole county. 12.7% of these establishments are offices of dentists, well below the US share of 18.5%.
- Ambulatory health care establishments228Average employment 2,148
- Offices of physicians92
- Offices of dentists29
- Offices of other health practitioners70
What we'd prioritize for a Florence practice
Picked from the figures above by fixed rules.
An opening for plastic surgeons
None of the NPI-registered plastic surgeons list a practice address in Florence; nationally there is one for every 58,824 residents. That leaves fewer local competitors for a plastic surgeon in search; see our marketing for plastic surgeons.
Put insurance and payment options up front
The median household income in Florence is $52,174, against $80,734 for the US. We would list plans accepted and financing options on every page of the website.
Reviews and your Google Business Profile first
One NPI-registered dentist per 990 residents in Florence (US: one per 1,340). We would start with the Google Business Profile and review management.
Make the practice easy to find for new residents
Florence grew by 2,401 residents (+6.0%) between April 2020 and July 2025. With that many new residents, we would start with maps and directory listings.
Want this plan for your practice?
We review your website, SEO, Google Ads and booking flow, then send a personalized video showing what we would fix first. Free, with no obligation.
What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Talk to Us About Your Florence Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.