Des Plaines, IL: Marketing for Dental & Medical Practices
Public data on Des Plaines, and what we would do first for a practice there because of it.
Des Plaines at a glance
Furthest from the US: share of residents who speak Spanish at home (17.4% against 13.6%), then median household income ($97,875 against $80,734).
- Residents, July 2025 estimate58,772Down 3.1% from the April 2020 base of 60,653
- Median household income$97,875Above Illinois ($83,390), well above the US ($80,734)
- Median age42.3Above both Illinois (39.0) and the US (38.9)
- Residents 65 and older20.8%Well above both Illinois (17.0%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)38.9%Close to Illinois (37.9%), above the US (35.7%)
- Speak Spanish at home (residents 5+)17.4%Well above both Illinois (14.0%) and the US (13.6%)
The share who speak Spanish at home is where Des Plaines and Mount Prospect (3 miles apart) differ most: 17.4% against 13.3%, then the share with a bachelor's degree or higher (38.9% against 48.5%).
Local healthcare landscape in Des Plaines
Advocate Lutheran General Hospital is at 1775 Dempster St in Park Ridge, and its page lists featured services including cancer care, heart & vascular care, orthopedics, women's health, gastroenterology, neuroscience and primary care. The City of Des Plaines history page says the Village of Riverview, to the south of Des Plaines, was annexed, adding land for industry and homes, and that the city annexed the Orchard Place area in 1956, which developed simultaneously with Des Plaines and Riverview. The city's Downtown Des Plaines page says Miner and Ellinwood streets have been at the center of commerce in Des Plaines since the 1870s, and its Comprehensive Plan PDF includes a recommendation to explore the creation of a small business park at Five Corners.
Neighborhoods and areas
- Riverview
- Orchard Place
- Downtown Des Plaines
- Five Corners
Sources for this section
Who practices in Des Plaines
NPI-registered providers with a practice address in Des Plaines, by primary specialty (people, not offices). Per resident, Des Plaines is furthest above the US among podiatrists (2.5 times the US rate) and lowest among dermatologists (0.6 times).
| Specialty | In Des Plaines | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 46 | 1 per 1,278 | 1 per 1,340 | Above |
| Chiropractors | 19 | 1 per 3,093 | 1 per 3,311 | Above |
| Dermatologists | 2 | 1 per 29,386 | 1 per 17,857 | Well below |
| Physical therapists | 54 | 1 per 1,088 | 1 per 1,181 | Above |
| Optometrists | 10 | 1 per 5,877 | 1 per 5,291 | Below |
| Podiatrists | 10 | 1 per 5,877 | 1 per 14,706 | Well above |
| Plastic surgeons | 1 | 1 per 58,772 | 1 per 58,824 | Close |
Private-sector health care employers in Cook County, 2024
2024 annual averages for the whole county. Offices of dentists are 24.4% of them, well above the US share of 18.5%.
- Ambulatory health care establishments10,372Average employment 132,067
- Offices of physicians2,893
- Offices of dentists2,530
- Offices of other health practitioners3,373
What we'd prioritize for a Des Plaines practice
Chosen by fixed rules from the figures above.
Keep the patients you already have
Des Plaines had 1,881 fewer residents in July 2025 than in April 2020 (−3.1%). With fewer new residents arriving, we would set up patient texting first, to keep existing patients coming back.
A crowded field for podiatrists
2.5 times the US number of NPI-registered podiatrists per resident (one per 5,877 residents). A podiatrist here needs a clear focus and real reviews: see our marketing for podiatrists.
Medicare-age services and an easy-to-read site
20.8% of Des Plaines residents are 65 or older, against 17.2% for the US. Medicare-age services get their own pages, with large type and the phone number one tap away (website design).
Stand out among the dental offices nearby
Dentist offices make up 24.4% of the private-sector ambulatory health care establishments in Cook County, against 18.5% nationally. A dental practice here needs one thing it is known for. See our dental practice marketing.
Talk to Us About Your Des Plaines Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.