Chino Hills, CA

Chino Hills, CA: Marketing for Dental & Medical Practices

Public data on Chino Hills, and what we would do first for a practice there because of it.

77,519residents (2025 estimate)
74NPI-registered dentists
$126,334median household income
Residents

Chino Hills at a glance

Furthest from the US: median household income ($126,334 against $80,734), then share with a bachelor's degree or higher (48.1% against 35.7%).

  • Residents, July 2025 estimate77,519Down 1.2% from the April 2020 base of 78,424
  • Median household income$126,334Well above both California ($99,122) and the US ($80,734)
  • Median age40.5Above both California (37.9) and the US (38.9)
  • Residents 65 and older13.8%Below both California (15.7%) and the US (17.2%)
  • Bachelor's degree or higher (residents 25+)48.1%Well above both California (37.1%) and the US (35.7%)
  • Speak Spanish at home (residents 5+)13.7%Well below California (28.3%), close to the US (13.6%)

The share who speak Spanish at home is where Chino Hills and Chino (4 miles apart) differ most: 13.7% against 30.5%, then the share with a bachelor's degree or higher (48.1% against 27.2%).

Local context

Local healthcare landscape in Chino Hills

The Chino Hills General Plan, adopted June 10, 2025, lists Chino Valley Medical Center in Chino among the nearby hospital facilities that provide emergency medical care on-site. That hospital, established in 1972, calls itself a community hospital at 5451 Walnut Avenue in Chino, offers emergency care 24 hours a day, every day, and lists a Cardiovascular Lab, an Intensive Care Unit, Orthopedic Services and Surgical Services. The plan names the long-established neighborhoods of Sleepy Hollow, Los Serranos and Canon Lane, and refers to the Carbon Canyon area and the Tres Hermanos area. It also says residential developments were built in the late 1990s in the Butterfield Ranch and Rolling Ridge Estate areas.

Neighborhoods and areas

  • Sleepy Hollow
  • Los Serranos
  • Canon Lane
  • Carbon Canyon
  • Tres Hermanos
  • Butterfield Ranch
  • Rolling Ridge Estate

Sources for this section

Providers

Who practices in Chino Hills

NPI-registered providers with a practice address in Chino Hills, by primary specialty (people, not offices). Per resident, Chino Hills is furthest above the US among optometrists (1.7 times the US rate) and lowest among plastic surgeons (none registered).

SpecialtyIn Chino HillsResidents per providerUSAgainst the US
Dentists741 per 1,0481 per 1,340Well above
Chiropractors111 per 7,0471 per 3,311Well below
Dermatologists21 per 38,7601 per 17,857Well below
Physical therapists301 per 2,5841 per 1,181Well below
Optometrists251 per 3,1011 per 5,291Well above
Podiatrists11 per 77,5191 per 14,706Well below
Plastic surgeons0–1 per 58,824Well below
Employers

Private-sector health care employers in San Bernardino County, 2024

2024 annual averages for the whole county. Offices of other health practitioners are 21.0% of them, well below the US share of 27.8%.

  • Ambulatory health care establishments4,116Average employment 47,941
  • Offices of physicians1,403
  • Offices of dentists972
  • Offices of other health practitioners864
Our plan

What we'd prioritize for a Chino Hills practice

Chosen by fixed rules from the figures above.

  1. Room to stand out for plastic surgeons

    No NPI-registered plastic surgeons list a practice address in Chino Hills (nationally there is one for every 58,824 residents). Fewer local competitors in search for a plastic surgeon. See our marketing for plastic surgeons.

  2. Lead with elective and cash-pay services

    The median household income in Chino Hills is $126,334, against $80,734 for the US. Elective work earns its own pages and budget, with Google and Facebook ads.

  3. Reviews and your Google Business Profile first

    One NPI-registered dentist per 1,048 residents in Chino Hills (US: one per 1,340). We would start with the Google Business Profile and review management.

  4. A crowded field for optometrists

    1.7 times the US number of NPI-registered optometrists per resident (one per 3,101 residents). A optometrist here needs a clear focus and real reviews: see our marketing for optometrists.

State rules

California advertising rules to know

The California page quotes the 5 state rules we check before anything goes live.

Talk to Us About Your Chino Hills Practice

  • No Long-Term Contracts
  • HIPAA-Compliant
  • 4–6 Week Delivery

Sources

Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.

Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.