The Colony, TX

The Colony, TX: Marketing for Dental & Medical Practices

Public data on The Colony, and what we would do first for a practice there because of it.

46,196residents (2025 estimate)
19NPI-registered dentists
$114,511median household income

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Residents

The Colony at a glance

Furthest from the US: share of residents 65 and older (11.2% against 17.2%), then median household income ($114,511 against $80,734).

  • Residents, July 2025 estimate46,196Up 3.7% from the April 2020 base of 44,534
  • Median household income$114,511Well above both Texas ($78,476) and the US ($80,734)
  • Median age37.8Above Texas (35.6), close to the US (38.9)
  • Residents 65 and older11.2%Below Texas (13.4%), well below the US (17.2%)
  • Bachelor's degree or higher (residents 25+)47.7%Well above both Texas (33.8%) and the US (35.7%)
  • Speak Spanish at home (residents 5+)14.2%Well below Texas (28.1%), above the US (13.6%)

The share who speak Spanish at home is where The Colony and Lewisville (5 miles apart) differ most: 14.2% against 21.2%, then the median household income ($114,511 against $89,233).

Local context

Local healthcare landscape in The Colony

The Colony ER Hospital is at 4780 State Hwy 121 in The Colony, and its website describes it as a fully licensed hospital offering advanced imaging and on-site laboratory services, along with inpatient stays when needed. Its services menu lists emergency services, outpatient services, imaging and laboratory, pediatric care, occupational medicine and inpatient care. The city's comprehensive plan update names Grandscape, Live Oaks Logistics Park and The Cascades as major developments, and says several corporate offices south of SH-121 are part of the Austin Ranch Development. The same plan refers to the residential neighborhoods of the Stewart Peninsula and records that in 1987 the small lakeside community of Eastvale and The Colony voted to merge. The city's Neighborhood Parks page lists Austin Ranch Park at 6170 Arbor Hills Way.

Neighborhoods and areas

  • Grandscape
  • The Cascades
  • Austin Ranch
  • Stewart Peninsula
  • Eastvale

Sources for this section

Providers

Who practices in The Colony

People, not offices: each row counts NPI-registered providers whose practice address is in The Colony, by primary specialty. Per resident, chiropractors are the group furthest above the US (1.2 times the US rate) and plastic surgeons the lowest (none registered).

SpecialtyIn The ColonyResidents per providerUSAgainst the US
Dentists191 per 2,4311 per 1,340Well below
Chiropractors171 per 2,7171 per 3,311Well above
Dermatologists11 per 46,1961 per 17,857Well below
Physical therapists161 per 2,8871 per 1,181Well below
Optometrists41 per 11,5491 per 5,291Well below
Podiatrists0–1 per 14,706Well below
Plastic surgeons0–1 per 58,824Well below
Employers

Private-sector health care employers in Denton County, 2024

2024 annual averages for the whole county. 21.1% of these establishments are offices of dentists, above the US share of 18.5%.

  • Ambulatory health care establishments1,871Average employment 19,161
  • Offices of physicians688
  • Offices of dentists394
  • Offices of other health practitioners472
Our plan

What we'd prioritize for a The Colony practice

Chosen by fixed rules from the figures above.

  1. An opening for podiatrists

    No NPI-registered podiatrists list a practice address in The Colony (nationally there is one for every 14,706 residents). Fewer local competitors in search for a podiatrist. See our marketing for podiatrists.

  2. Get into local search early

    Across the seven provider groups on this page, The Colony has 12.3 NPI-registered providers per 10,000 residents, against 22.3 for the US. Podiatrists are the thinnest group, with none registered. Fewer competitors to outrank: we would start with local SEO.

  3. Put elective and cash-pay services first

    The median household income in The Colony is $114,511, against $80,734 for the US. Elective work earns its own pages and budget, with Google and Facebook ads.

  4. Detailed treatment pages first

    Among The Colony residents 25 and older, 47.7% hold a bachelor's degree or higher (US 35.7%). We would write detailed treatment pages first and build the website work on them.

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Sources

Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.

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