Monrovia, CA: Marketing for Dental & Medical Practices
What the public data says about Monrovia, and the first steps we would take for a practice there as a result.
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Local healthcare landscape in Monrovia
USC Arcadia Hospital, on Huntington Drive in Arcadia, says on its about page that it has served communities in the San Gabriel Valley since relocating to Arcadia from Los Angeles in 1957, and the page lists Monrovia among the cities in an area that also includes Arcadia, Azusa, Duarte and Pasadena. Its home page lists it as open 7 days a week, 24 hours a day. Monrovia's General Plan Land Use Element says the South Myrtle Avenue Corridor will be divided into three distinct areas: Old Town Extension, Crossroads District, and South Myrtle Corridor. It also says Monrovia can expand on the success of Old Town by expanding its ambience and vitality south of Olive Avenue to Maple Avenue. The city's Station Square Transit Village page says the PD-12 area encompasses the Station Square Transit Village Planning Area, and its Historic Preservation page links a Wildrose Historic District Context and an Encinitas Historic District Context.
Neighborhoods and areas
- Old Town
- Station Square Transit Village
- Wildrose Historic District
- Encinitas Historic District
Sources for this section
Monrovia at a glance
The two figures furthest from the US are the share of residents who speak Spanish at home (30.1% against 13.6%) and the share with a bachelor's degree or higher (42.7% against 35.7%).
- Residents, July 2025 estimate38,264Up 0.9% from the April 2020 base of 37,927
- Median household income$96,021Below California ($99,122), above the US ($80,734)
- Median age38.3Close to both California (37.9) and the US (38.9)
- Residents 65 and older14.7%Below both California (15.7%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)42.7%Above both California (37.1%) and the US (35.7%)
- Speak Spanish at home (residents 5+)30.1%Above California (28.3%), well above the US (13.6%)
The share who speak Spanish at home is where Monrovia and Arcadia (4 miles apart) differ most: 30.1% against 9.3%, then the share of residents 65 and older (14.7% against 20.6%).
Who practices in Monrovia
People, not offices: each row counts NPI-registered providers whose practice address is in Monrovia, by primary specialty. Per resident, Monrovia is furthest above the US among optometrists (1.9 times the US rate) and lowest among plastic surgeons (none registered).
| Specialty | In Monrovia | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 22 | 1 per 1,739 | 1 per 1,340 | Well below |
| Chiropractors | 8 | 1 per 4,783 | 1 per 3,311 | Well below |
| Dermatologists | 0 | – | 1 per 17,857 | Well below |
| Physical therapists | 19 | 1 per 2,014 | 1 per 1,181 | Well below |
| Optometrists | 14 | 1 per 2,733 | 1 per 5,291 | Well above |
| Podiatrists | 1 | 1 per 38,264 | 1 per 14,706 | Well below |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Los Angeles County, 2024
2024 annual averages for the whole county. Offices of other health practitioners are 23.4% of them, below the US share of 27.8%.
- Ambulatory health care establishments31,461Average employment 268,957
- Offices of physicians11,648
- Offices of dentists6,425
- Offices of other health practitioners7,357
What we'd prioritize for a Monrovia practice
Chosen by fixed rules from the figures above.
An opening for dermatologists
None of the NPI-registered dermatologists list a practice address in Monrovia; nationally there is one for every 17,857 residents. Fewer local competitors in search for a dermatologist. See our marketing for dermatologists.
A crowded field for optometrists
Monrovia has 1.9 times the US number of NPI-registered optometrists per resident, one for every 2,733 residents. A clear focus and real reviews matter for a optometrist here; see our marketing for optometrists.
Service pages in Spanish
Spanish is spoken at home by 30.1% of Monrovia residents, against 13.6% nationally. We would add Spanish versions of the main service pages, forms and review requests in the website work.
Get into local search early
Counting all seven provider groups on this page, Monrovia has 16.7 NPI-registered providers per 10,000 residents; the US has 22.3. The thinnest group is dermatologists, with none registered. Fewer competitors to outrank: we would start with local SEO.
Want this plan for your practice?
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California advertising rules to know
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What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Talk to Us About Your Monrovia Practice
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- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.