Melissa, TX: Marketing for Dental & Medical Practices
What the public data says about Melissa, and the first steps we would take for a practice there as a result.
Why Medical Practices Choose Medi-Edge
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Local healthcare landscape in Melissa
Melissa is located seven miles northeast of McKinney in north-central Collin County, according to the city's history page. Medical City McKinney Hospital, at 4500 Medical Center Dr in McKinney, describes itself as a Level II Trauma Center, Primary Stroke Center and Stroke Rehabilitation Center, and says it has served the community for more than 100 years. Within Melissa, the 2015 Comprehensive Plan says the City Center consists of distinct areas: the Town Center, Old Town and the Transit-Oriented Development area. It describes Old Town as the City's "downtown" core. The Future Land Use Plan names the subdivisions of County Ridge and Berry Farms as developed examples of its Residential Estate land use type, at approximately one house per acre.
Neighborhoods and areas
- Old Town
- Town Center
- County Ridge
- Berry Farms
Sources for this section
Melissa at a glance
The two figures furthest from the US are the share of residents 65 and older (6.7% against 17.2%) and the median household income ($138,763 against $80,734).
- Residents, July 2025 estimate29,969Up 115.6% from the April 2020 base of 13,900
- Median household income$138,763Well above both Texas ($78,476) and the US ($80,734)
- Median age36.3Close to Texas (35.6), below the US (38.9)
- Residents 65 and older6.7%Well below both Texas (13.4%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)52.6%Well above both Texas (33.8%) and the US (35.7%)
- Speak Spanish at home (residents 5+)9.2%Well below both Texas (28.1%) and the US (13.6%)
Beside Anna, 4 miles away, Melissa differs most on the share who speak Spanish at home: 9.2% against 15.8%; next comes the share with a bachelor's degree or higher (52.6% against 31.4%).
Who practices in Melissa
NPI-registered providers with a practice address in Melissa, by primary specialty (people, not offices). Per resident, optometrists are the group closest to the US rate (0.5 times the US rate) and plastic surgeons the lowest (none registered).
| Specialty | In Melissa | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 6 | 1 per 4,995 | 1 per 1,340 | Well below |
| Chiropractors | 2 | 1 per 14,985 | 1 per 3,311 | Well below |
| Dermatologists | 0 | – | 1 per 17,857 | Well below |
| Physical therapists | 12 | 1 per 2,497 | 1 per 1,181 | Well below |
| Optometrists | 3 | 1 per 9,990 | 1 per 5,291 | Well below |
| Podiatrists | 1 | 1 per 29,969 | 1 per 14,706 | Well below |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Collin County, 2024
2024 annual averages for the whole county. 41.5% of these establishments are offices of physicians, well above the US share of 32.6%.
- Ambulatory health care establishments3,858Average employment 34,634
- Offices of physicians1,602
- Offices of dentists796
- Offices of other health practitioners884
What we'd prioritize for a Melissa practice
Chosen by fixed rules from the figures above.
Be easy to find for people who just moved here
Melissa grew by 16,069 residents (+115.6%) between April 2020 and July 2025. For that many new residents, maps and directory listings come first.
Room to stand out for dermatologists
None of the NPI-registered dermatologists list a practice address in Melissa; nationally there is one for every 17,857 residents. That leaves fewer local competitors for a dermatologist in search; see our marketing for dermatologists.
Get into local search early
Counting all seven provider groups on this page, Melissa has 8.0 NPI-registered providers per 10,000 residents; the US has 22.3. The thinnest group is dermatologists, with none registered. Fewer competitors to outrank: we would start with local SEO.
Put elective and cash-pay services first
The median household income in Melissa is $138,763, against $80,734 for the US. We would give elective work its own pages and budget, backed by Google and Facebook ads.
Want this plan for your practice?
We review your website, SEO, Google Ads and booking flow, then send a personalized video showing what we would fix first. Free, with no obligation.
Texas advertising rules to know
We check 5 Texas rules before anything goes live; the Texas page quotes each one.
What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Planning Marketing for a Melissa Practice? Talk to Us
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing is a medical marketing agency in Vista, California, working remotely with practices across the United States. See every location page or our services.