Cerritos, CA: Marketing for Dental & Medical Practices
What the public data says about Cerritos, and the first steps we would take for a practice there as a result.
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Local healthcare landscape in Cerritos
In Cerritos itself, Kaiser Permanente lists its Cerritos Medical Offices at 10820 183rd St as a medical office building where emergency care and urgent care are not available. The nearest hospital named on a Cerritos Center for the Performing Arts page is La Palma Intercommunity Hospital at 7901 Walker Street in La Palma, which reports a 1972 establishment year and describes itself as an affiliate of Prime Healthcare Services, Inc. The Cerritos General Plan Land Use Element names its Area Development Plans, including Shadow Park, Concord Place, Cerritos Terrace, Emerald Villas, Pioneer Villas and Royal Terrace, and a Cerritos Towne Center that includes the Cerritos Center for the Performing Arts.
Neighborhoods and areas
- Shadow Park
- Concord Place
- Cerritos Terrace
- Emerald Villas
- Pioneer Villas
- Royal Terrace
- Cerritos Towne Center
Sources for this section
Cerritos at a glance
Furthest from the US: median household income ($135,439 against $80,734), then share with a bachelor's degree or higher (58.0% against 35.7%).
- Residents, July 2025 estimate46,367Down 6.5% from the April 2020 base of 49,566
- Median household income$135,439Well above both California ($99,122) and the US ($80,734)
- Median age47.7Well above both California (37.9) and the US (38.9)
- Residents 65 and older26.5%Well above both California (15.7%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)58.0%Well above both California (37.1%) and the US (35.7%)
- Speak Spanish at home (residents 5+)10.3%Well below both California (28.3%) and the US (13.6%)
The share who speak Spanish at home is where Cerritos and Norwalk (3 miles apart) differ most: 10.3% against 52.0%, then the share with a bachelor's degree or higher (58.0% against 21.3%).
Who practices in Cerritos
People, not offices: each row counts NPI-registered providers whose practice address is in Cerritos, by primary specialty. Per resident, optometrists are the group furthest above the US (3.5 times the US rate) and plastic surgeons the lowest (none registered).
| Specialty | In Cerritos | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 75 | 1 per 618 | 1 per 1,340 | Well above |
| Chiropractors | 16 | 1 per 2,898 | 1 per 3,311 | Above |
| Dermatologists | 1 | 1 per 46,367 | 1 per 17,857 | Well below |
| Physical therapists | 27 | 1 per 1,717 | 1 per 1,181 | Well below |
| Optometrists | 31 | 1 per 1,496 | 1 per 5,291 | Well above |
| Podiatrists | 1 | 1 per 46,367 | 1 per 14,706 | Well below |
| Plastic surgeons | 0 | – | 1 per 58,824 | Well below |
Private-sector health care employers in Los Angeles County, 2024
2024 annual averages for the whole county. 23.4% of these establishments are offices of other health practitioners, below the US share of 27.8%.
- Ambulatory health care establishments31,461Average employment 268,957
- Offices of physicians11,648
- Offices of dentists6,425
- Offices of other health practitioners7,357
What we'd prioritize for a Cerritos practice
Chosen by fixed rules from the figures above.
Room to stand out for plastic surgeons
No NPI-registered plastic surgeons list a practice address in Cerritos (nationally there is one for every 58,824 residents). That leaves fewer local competitors for a plastic surgeon in search; see our marketing for plastic surgeons.
Hold on to existing patients
Between April 2020 and July 2025, Cerritos lost 3,199 residents (−6.5%). With fewer newcomers, patient texting comes first, so existing patients keep coming back.
A crowded field for optometrists
3.5 times the US number of NPI-registered optometrists per resident (one per 1,496 residents). A optometrist here needs a clear focus and real reviews: see our marketing for optometrists.
Start with reviews and the Google Business Profile
One NPI-registered dentist per 618 residents in Cerritos (US: one per 1,340). That works out to 2.2 times the US rate. The Google Business Profile comes first, then review management.
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California advertising rules to know
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What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Planning Marketing for a Cerritos Practice? Talk to Us
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Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing, a medical marketing agency based in Vista, California, works remotely with practices across the United States. Browse all location pages or see our services.