Burlington, VT: Marketing for Dental & Medical Practices
Public data on Burlington, and what we would do first for a practice there because of it.
Why Medical Practices Choose Medi-Edge
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Burlington at a glance
Furthest from the US: share of residents who speak Spanish at home (1.4% against 13.6%), then share with a bachelor's degree or higher (60.5% against 35.7%).
- Residents, July 2025 estimate44,019Down 1.6% from the April 2020 base of 44,744
- Median household income$71,109Below both Vermont ($81,203) and the US ($80,734)
- Median age26.8Well below both Vermont (43.1) and the US (38.9)
- Residents 65 and older12.1%Well below both Vermont (21.4%) and the US (17.2%)
- Bachelor's degree or higher (residents 25+)60.5%Well above both Vermont (43.8%) and the US (35.7%)
- Speak Spanish at home (residents 5+)1.4%Above Vermont (1.3%), well below the US (13.6%)
The share who speak Spanish at home is where Burlington and Saratoga Springs (102 miles apart) differ most: 1.4% against 2.6%, then the share of residents 65 and older (12.1% against 21.6%).
Local healthcare landscape in Burlington
University of Vermont Medical Center describes itself as a tertiary care regional referral center and Level I Trauma Center, and its address is 111 Colchester Ave in Burlington. It is home to University of Vermont Cancer Center and University of Vermont Children's Hospital, and its About Us page says it works in close partnership with The Robert Larner, M.D. College of Medicine, which was founded in 1822. Burlington's Neighborhood Planning Assemblies, established in 1982, are neighborhood advocacy groups in each of the city's eight Wards. The city's 2019 comprehensive plan, planBTV, refers to the South End, Hill Section and Old North End neighborhoods, and a separate neighborhood plan, planBTV New North End, covers Burlington's New North End.
Neighborhoods and areas
- Hill Section
- South End
- Old North End
- New North End
Sources for this section
- University of Vermont Health, University of Vermont Medical Center About Us
- Larner College of Medicine, University of Vermont, About
- City of Burlington, Neighborhood Planning Assemblies (burlingtonvt.gov)
- City of Burlington, planBTV New North End (burlingtonvt.gov)
- City of Burlington, 2019 planBTV comprehensive plan (burlingtonvt.gov)
Who practices in Burlington
People, not offices: each row counts NPI-registered providers whose practice address is in Burlington, by primary specialty. Per resident, dermatologists are the group furthest above the US (6.1 times the US rate) and podiatrists the lowest (0.7 times).
| Specialty | In Burlington | Residents per provider | US | Against the US |
|---|---|---|---|---|
| Dentists | 41 | 1 per 1,074 | 1 per 1,340 | Well above |
| Chiropractors | 11 | 1 per 4,002 | 1 per 3,311 | Below |
| Dermatologists | 15 | 1 per 2,935 | 1 per 17,857 | Well above |
| Physical therapists | 99 | 1 per 445 | 1 per 1,181 | Well above |
| Optometrists | 9 | 1 per 4,891 | 1 per 5,291 | Above |
| Podiatrists | 2 | 1 per 22,010 | 1 per 14,706 | Well below |
| Plastic surgeons | 3 | 1 per 14,673 | 1 per 58,824 | Well above |
Private-sector health care employers in Chittenden County, 2024
2024 annual averages for the whole county. 35.5% of these establishments are offices of other health practitioners, well above the US share of 27.8%.
- Ambulatory health care establishments437Average employment 6,928
- Offices of physicians114
- Offices of dentists88
- Offices of other health practitioners155
What we'd prioritize for a Burlington practice
Picked from the figures above by fixed rules.
Stand out among the dermatologists already here
Burlington has 6.1 times the US number of NPI-registered dermatologists per resident, one for every 2,935 residents. A dermatologist here needs a clear focus and real reviews: see our marketing for dermatologists.
Keep the patients you already have
Burlington had 725 fewer residents in July 2025 than in April 2020 (−1.6%). With fewer new residents arriving, we would set up patient texting first, to keep existing patients coming back.
Show the practice on social media
The median age in Burlington is 26.8, against 38.9 for the US. Our social media plan includes regular posts showing the team and the office.
Service pages that answer the questions
Among Burlington residents 25 and older, 60.5% hold a bachelor's degree or higher (US 35.7%). Detailed treatment pages come first, and the SEO work builds on them.
Want this plan for your practice?
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What Our Clients Say
I’ve had a great experience working with Medi-Edge. They helped design and build our website and have also been handling our SEO and online advertising. I’ve been very satisfied with both the quality of their work and the results so far. Kellen, the owner, has been especially great to work with. He’s been very responsive, helpful, and personally involved whenever I’ve had questions or needed assistance. It’s been nice working with a company where the owner is accessible and genuinely cares about making sure you’re happy with the service. Overall, the entire team has been easy to work with and understands the needs of a dental practice. I would definitely recommend Medi-Edge to other dental /medical practices looking for help with their website, SEO, and digital marketing.
As a fairly new business going into our 5th year I can say this company truly walks it like they talk it. There are many companies promising new companies the stars and the moon and as a new business you have to take risks and invest. If your looking stop and sign up with this company, constant communication, monthly updates, and can always reach them whenever you need an update to your website or help with your google business. I'm glad we found this gem and we always keep it real at IMED DTLA so if your a new business this is your sign. Not only are the prices reasonable the work is amazing and efficient!
I’ve had a great experience with media-edge marketing Kellen and his team are very responsive and always get to my requests in a timely manner. They are also kind, flexible and seem to care about my business and success which is important to me as a new small business owner. Looking forward to growing with them!
Quoted word for word from our Google reviews. Read them on Google
Talk to Us About Your Burlington Practice
- No Long-Term Contracts
- HIPAA-Compliant
- 4–6 Week Delivery
Sources
- Census Bureau population estimates, July 1, 2025 estimates; April 1, 2020 estimates base
- Census Gazetteer files, 2025
- American Community Survey 5-year estimates, 2020-2024 5-year
- CMS NPI Registry, live registry as of 2026-11-01
- Census ZIP code relationship files, 2020
- 2020 Census block populations, April 1, 2020
- BLS Quarterly Census of Employment and Wages (private sector), 2024 annual averages
Provider counts use each NPI record’s practice ZIP code, split between places by where the ZIP’s 2020 census residents live.
Medi-Edge Marketing, a medical marketing agency based in Vista, California, works remotely with practices across the United States. Browse all location pages or see our services.